Yoostar Partners with CBS Consumer Products

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June 17, 2010
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Yoostar Partners with CBS Consumer Products

Sixth Major Entertainment Studio Partnership Adds Top TV Series Including "CSI: Crime Scene Investigation" and "Survivor" for Yoostar2 Launch

NEW YORK, June 17 -- Yoostar(TM) Entertainment Group today announced a new licensing agreement with CBS Consumer Products for the rights to a selection of CBS's TV titles for use in the upcoming launch of Yoostar2, a Social Video Game launching on the new Kinect(TM) for Xbox 360® video game and entertainment system from Microsoft and PlayStation®Move system.  The agreement includes popular current and classic television shows, including "CSI: Crime Scene Investigation," "CSI Miami," "Survivor," "America's Next Top Model," "Twin Peaks," "Entertainment Tonight," "Star Trek," and an additional 20 properties.

Yoostar2 allows players to perform "karaoke-style" in hundreds of famous movie scenes, share the videos they create with friends and family online and participate in a vibrant online community of performers. Yoostar2 was unveiled this week to the gaming industry and media at the E3 Entertainment Expo in Los Angeles.

CBS becomes the sixth major entertainment studio to provide content to Yoostar, joining Paramount, Universal, MGM, Lions Gate and Warner Bros.

"CBS owns some of the most iconic television content of all time," said Gregory Fischbach, President and CEO, Yoostar Entertainment Group.  "Imagine being able to insert yourself into a 'Survivor' tribal council or into a scene with the team on 'CSI.'  The combination of CBS content, Yoostar's green screen technology, and the capabilities of console computing is incredibly powerful."

Yoostar has secured a wide range of world-class movie content for use in its social video game platform, including hundreds of iconic movie scenes and top Hollywood talent.

The Yoostar library includes top box office blockbusters like "Forrest Gump," "The Mummy," "The Godfather," "King Kong" and "Rocky"; cult films like "Blade Runner" and "The Terminator"; and top classics such as "Casablanca," "Gone with the Wind" and "The Wizard of Oz."  Yoostar2 will come with 60 scenes, and players can purchase and download additional clips from the Yoostar library during or apart from gameplay.

Yoostar will release more information about the game, including an official launch date, pricing and national retail distribution in the weeks to come.  Updates will also be posted regularly to Yoostar2.com.

About Yoostar Entertainment Group:

Yoostar Entertainment Group is the world's first Social Video Game Company.  Perfectly blending aspects of online video creation and sharing, social gaming and social networking, Yoostar creates a new kind of personalized entertainment experience that's immersive, fun and social. Founded in 2007, Yoostar has offices in New York City and Los Angeles. Find out more on Yoostar2.com and Yoostar.com, on Facebook (Facebook.com/yoostar), or follow @Yoostar or @gregoryf on Twitter.

About CBS Consumer Products

CBS Consumer Products manages worldwide licensing and merchandising for a diverse slate of television brands and series from CBS, CBS Television Studios and CBS Television Distribution, as well as from the company's extensive library of titles, and CBS Films.  Additionally, the group oversees the CBS Retail Store and online sales of programming merchandise.  For more information, visit http://www.cbsconsumerproducts.com.

Source: Yoostar Entertainment Group
   

CONTACT:  Kevin Ray or Meryl Van Meter for Yoostar Entertainment Group,
+1-212-582-1111, kevin.ray@pmkbnc.com, Meryl.vanmeter@pmkbnc.com

Web Site:  http://www.yoostar.com/

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