eDoorways Being Fitted With Technology Engine Designed and Tuned By the "Big Boys"

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May 3, 2011
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eDoorways Being Fitted With Technology Engine Designed and Tuned By the "Big Boys"

AUSTIN, Texas, May 3, 2011 /PRNewswire/ -- eDoorways International Corporation (Pink Sheets: EDWY) is following in the design steps of leaders of the pack - Google, Facebook, Twitter, and eBay - to ensure its platform can meet the key measures of "availability" and "scalability," both essential elements of a rapid growth scenario.  The Company's new architectural approach is aimed at creating a proven environment for global deployment.

As advertised, eDoorways has been working on visible features of the site - adding ecommerce, daily voucher deals, and easy PowerChannel creation abilities.  Less publicized is the Company's work "under the hood" of its platform, where eDoorways' basic architectural structure is undergoing an overhaul using an approach called "high availability design" to resolve potential scaling problems.

In another key design change, eDoorways will leverage traffic already realized by much bigger entities like Facebook and eBay.  eDoorways is being fitted with internal "hooks" that will allow it to access user information at the most commonly used sites - eBay, Google and YouTube, Facebook, Twitter, and Zillow.  This will give eDoorways the ability to gather data on user buying experiences to facilitate hyper-targeted marketing with the daily voucher system.  Powered by eDoorways' advanced PowerKey-driven collaborative capabilities, the new, more powerful marketing ability will make the eDoorways service offering very unique.

For example, imagine being able to use the pre-qualified, aggregated information from heavy traffic sites to determine the best voucher offering for a targeted group of purchasers.  The information can also be used to help users determine selling and marketing strategies using the eDoorways ecommerce capability.

eDoorways anticipates its new functionality will be implemented shortly after the rollout of the ecommerce and voucher systems now being piloted by eDoorways and Paddington Media.

For more information on eDoorways International Corporation and/or the "eDoorways" (http://www.eDoorways.com) initiative, please e-mail a package request to info@eDoorwaysCorp.com. You can also visit our corporate website at http://www.eDoorwaysCorp.com, make comments via the corporate blog (http://www.eDoorways.wordpress.com), follow us on Twitter (http://twitter.com/edoorways), or visit our Facebook Fan Page (http://facebook.com/edoorways).

Safe Harbor for Forward-Looking Statements:

Except for historical information contained herein, the statements in this press release are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Reform Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause the company's actual results in future periods to differ materially from forecasted results. These risks and uncertainties include, among other things, product price volatility, product demand, market competition, risk inherent in the company's domestic and international operations, imprecision in estimating product reserves and the company's ability to replace and expand its holdings.

Contact:
Jeffrey Staller, President
Heritage Corporate Services, Inc.
(561) 210-5675
Jeffrey@HeritageCorporateServices.com

SOURCE  eDoorways International Corporation

eDoorways International Corporation

Web Site: http://www.edoorwayscorp.com

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