IGT Supplies NeoGames With Top-Licensed Brands for New Online Instant Win and Scratch Card Games

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June 2, 2011
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IGT Supplies NeoGames With Top-Licensed Brands for New Online Instant Win and Scratch Card Games

SLIEMA, Malta, June 2, 2011/PRNewswire/ --     NeoGames announced today an agreement with International Game Technology
(NYSE: IGT) to sub-license their top licensed brands, including MONOPOLY,
for the creation of online instant win and scratch card games.

    The agreement is a first of its kind for IGT's Interactive division and
allows NeoGames, the leading software and service provider of online scratch
cards and instant win games to create products based on the Company's
impressive stable of leading brands.

    MONOPOLY is the first brand to be sub-licensed from IGT with the release
of MONOPOLY RICHES. The NeoGames' instant win MONOPOLY RICHES game is
available in multi-language and multi-currency, with a top award of 200,000
currency units. The title is offered to all branded operations of NeoGames.

    Featuring a miniature MONOPOLY board, players will enjoy classic game
elements including Chance, Community Chest and GO. Bonus features are
activated when virtually landing on the iconic JAIL, Just Visiting, Electric
Company, Water Works or Free Parking spaces.

    Gideon Bierer, IGT executive vice president of Interactive said, "Taking
the brands we work with to a wider audience is a great opportunity for IGT,
NeoGames and their players. We have worked closely with NeoGames to ensure
that MONOPOLY RICHES online instant win game provide players with the
universally recognized excitement that the MONOPOLY brand delivers."

    Shay Bar-Josef, Managing Director at NeoGames International, said, "This
is an exciting moment for us as we are now able to offer first-class branded
content for our instant win and scratch card online games. MONOPOLY is one of
the most famous and loved games of all time, so it is fantastic that we now
offer our players MONOPOLY RICHES as part of the full range of our offering
of soft games."

    IGT provides online and mobile gaming solutions for regulated markets
through its global Interactive division, which was created by the merger of
the company's WagerWorks and Million-2-1 groups.

    About IGT

    International Game Technology (NYSE: IGT) is a global leader in the
design, development and manufacture of gaming machines and systems products,
as well as online and mobile gaming solutions for regulated markets.  More
information about IGT is available at http://www.IGT.com, or follow IGT on
Twitter at @IGTNews (http://www.twitter.com/igtnews) or on Facebook at
http://www.facebook.com/IGT.

    About Neo Games

    NeoGames is a leading software and service provider that pioneered the
global internet scratch cards and instant win market, offering the most
extensive portfolio of interactive instant win games. Since launching in
2005, NeoGames' has delivered the most comprehensive soft gaming solutions
which include the largest success-proven games portfolio combined with a
robust backend platform and operational services.

    The MONOPOLY name and logo, the distinctive design of the gameboard, the
four corner squares, the MR. MONOPOLY name and character, as well as each of
the distinctive elements of the board and playing pieces are trademarks of
Hasbro for its property trading game and game equipment. MONOPOLY (c) 1935,
2011 Hasbro. All Rights Reserved.

   
    Contacts:

    Jaclyn March
    IGT Public Relations
    +1-775-448-8377
    Jaclyn.March@IGT.com

    Shelle Murach
    IGT Public Relations
    +1-775-448-0221
    Shelle.Murach@IGT.com

    Avishag Hayon
    NeoGames
    Marketing Communications
    avishag@neogames.com

Source: NeoGames

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