Playa Games Reaches 15 Million Players, Enters Smartphone App Market

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June 20, 2011
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Playa Games Reaches 15 Million Players, Enters Smartphone App Market

HAMBURG, Germany, June 20, 2011/PRNewswire/ --

    The German browser game publisher Playa Games (
http://www.playa-games.com) recorded a new high during the month of June:
the company reached a record of 15 million players, increasing the number of
its users by 50% in the past few months. "In our industry, continuously
growing player numbers amounts to long-term success", explains CEO Hannes
Beuck, "We are thrilled about the steady addition of new players and the
fact that May 2011 was the strongest revenue month in our company history".

    "Our games are among the highest quality products in the browser games
market. The sustained growth of our user base is a testimonial to their
quality", Beuck continues. According to the CEO, the continuous success of
Playa Games is based on sophisticated gameplay, striking graphics and
content variety. There's an online game world for every taste: Shakes &
Fidget is a fantasy spoof with a comical art style, SoccerStar offers team
play for sports fans, while the latest release, BloodMoon, features a creepy
vampire scenario.

    Playa Games is also about to enter the rapidly growing smartphone and
tablet markets. The first mobile product will be a Shakes & Fidget companion
app for Android phones that allows fans to access the hit browser game on
the go. iPhone and tablet versions will follow and companion apps for
SoccerStar and BloodMoon are also being considered. "We want to give our
customers more ways to engage with their favorite games", Beuck summarizes
the first stage of Playa Games' mobile strategy.

    Playa Games (http://www.playa-games.com [http://www.playa-games.de ]) is
a developer and publisher of browser games and has been enjoying continuous
growth since being incorporated in 2009. The outstanding quality of its
games has been acknowledged by numerous awards. The role-playing game Shakes
& Fidget and the sports management simulation SoccerStar are regarded as
milestones in the browser game market. Most recently Playa Games has created
a buzz for the graphics of its latest release, the vampire RPG BloodMoon.
This shooting star among European browser games publishers also recently
announced their entrance into the market of gaming apps for mobile
platforms.

    Further information: Playa Games, Vancouver, Canada; Email:
heinrich@playa-games.com

    Website: http://www.playa-games.com

    PR agency: euro.marcom pr. Phone: +49-611-97315-0; Email:
team@euromarcom.de

    Website: http://www.euromarcom.de

Source: Playa Games GmbH

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