Sunstar GUM's New Website Answers Questions About Oral Care and Wellness

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July 1, 2011
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Sunstar GUM's New Website Answers Questions About Oral Care and Wellness

CHICAGO, July 1, 2011 /PRNewswire/ -- Demonstrating their commitment to oral care for the entire family, Sunstar Americas, Inc. has created a central location people can visit to receive information on oral health concerns, http://www.gumbrand.com/.

Sunstar Americas, Inc., makers of GUM®, Butler® and Guidor® oral care products, has launched its new website June 30th, 2011 with a special focus on providing visitors with easy access to oral care information and solutions. Through an innovative, interactive "Solutions Finder," people can simply select from a list of topics and symptoms to find information suited specifically to their oral care needs.  The Solution Finder supports the company's long-standing relationship with Dental Professionals and is designed to enhance patient compliance of oral care products that have been developed and recommended by Dental Professionals. 

"Our mission is to improve overall systemic health by helping people of all ages have stronger, healthier teeth and gums," said Dan Descary, Managing Director. "The new website gives us a leadership role in educating and motivating people to make a lifelong commitment to oral health, by putting information and solutions at their fingertips."

Sunstar is involved in a special initiative calling attention to the link between diabetes management and oral care. Sunstar is working with Joslin Diabetes Center  to educate people with diabetes and dental care providers on the importance of maintaining a regular dental care routine as part of a comprehensive diabetes care plan. Included in the relaunch of http://www.GUMbrand.com will be a section dedicated to providing oral health information for Diabetes Educators as well as for individuals living with diabetes. (Joslin is an independent, nonprofit institution, and does not endorse products or services.)

According to the American Diabetes Association (ADA), emerging research suggests that the relationship between serious gum disease and diabetes is twofold. Not only are people with diabetes prone to gum disease, but gum disease may potentially affect blood glucose control, which contributes to the progression of diabetic conditions. People who have diabetes and do not take proper care of their teeth and gums may increase their chances of diabetes complications.

Along with site information on the issue, Sunstar will be hosting a series of activities throughout the month of July with special features and giveaways on Facebook and Twitter.  Follow for details on Sunstar Twitter (@SunstarGUM) and Facebook (http://www.facebook.com/sunstar). Of special note, on July 14 from 7:00 p.m. to 8:00 p.m. CDT Sunstar will team with Amy Bellgardt of MomSpark.com to host a special Twitter Party (#healthygums), with conversation, games and prizes focused on family oral care. And beginning July 15, look for special offers and prizes on Hip2Save.com, where Sunstar will be supporting their "Hip2Help" initiative helping tornado recovery efforts in Joplin, MO.

About Sunstar Americas, Inc.

Chicago-based Sunstar Americas ,Inc. (formerly, John O. Butler Company) is a member of the Sunstar Group of companies, a global organization headquartered in Switzerland that serves health care professionals and consumers in 90 countries around the world. Sunstar's mission is to always strive to help people everywhere achieve better health and enhance their quality of life.

SOURCE  Sunstar Americas, Inc.

Sunstar Americas, Inc.

CONTACT: Mary Ann Hauert of Sunstar Americas, Inc., +1-773-481-3596, Mary.ann.hauert@us.sunstar.com

Web Site: http://www.gumbrand.com

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