PopCap Games Announces Global Agreement With Sony Ericsson

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July 20, 2011
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PopCap Games Announces Global Agreement With Sony Ericsson

DUBLIN, July 20, 2011/PRNewswire/ --

    First Worldwide Mobile Partnership Marks the Arrival of PopCap's top
Game Titles on Android in Europe

    PopCap Games, the worldwide leader in casual games, today announced that
it has signed a global agreement with Sony Ericsson to pre-load Games By
PopCap on Sony Ericsson Xperia(TM) mini and Xperia(TM) mini pro smartphone
models. The partnership will officially mark the arrival of PopCap's game
titles on Android devices in Europe.

    As part of the agreement, PopCap hits such as Plants vs. Zombies(TM),
Peggle(R) and Chuzzle(R) will be embedded on smartphone devices that will
start to roll out later this Summer. PopCap's multiple award-winning title,
Chuzzle, will be pre-loaded in its entirety while other PopCap hits such as
Peggle and Plants vs. Zombies will be included as unlimited trial modes -
with the option to purchase full editions of the games using a directly
integrated billing service.

    "We are delighted to partner with Sony Ericsson to fulfill our promiseto
Android users and bring PopCap's hit mobile games to an ever-widening base
of smartphone users," said Giordano Bruno Contestabile, PopCap's senior
director of global product and business strategy for mobile. "As the Android
ecosystem matures, PopCap is committed to providing best-in-class game
experiences for Android game players. The Sony Ericsson Xperia(TM) mini
devices are equipped with superior processing power and exceptional screen
resolution on the Reality Display with Mobile BRAVIA(R) Engine, which
provides an excellent platform for delivering the quality fun that our fans
have come to expect."

    "By partnering with companies such as PopCap, we are demonstrating our
commitment to bringing the very best communication and entertainment
experiences to our phones," said Fredrik Mansson, Global Product Marketing
Manager at Sony Ericsson. "Games such as Plants vs. Zombies(TM), Peggle(R)
and Chuzzle(R) are becoming increasingly popular amongst Android users and
we are proud to be able to offer them exclusively on our Xperia(TM) mini and
mini pro."

    About PopCap

    PopCap Games is the leading global developer, publisher and operator of
casual video games: fun, easy-to-learn, captivating games that appeal to all
ages across PC, mobile, social and other platforms. Based in Seattle,
Washington, PopCap was founded in 2000 and has a worldwide staff of more
than 425 people in Seattle, San Francisco, Vancouver, B.C., Dublin, Seoul,
Shanghai and Tokyo. PopCap's games have been downloaded over 1.5 billion
times by consumers worldwide, and its flagship franchise, Bejeweled(R), has
sold more than 50 million units.

    The PopCap logo and all other trademarks used herein that are listed at
http://www.popcap.com/trademarks are owned by PopCap Games, Inc. or its
licensors and may be registered in some countries. Other company and product
names used herein may be trademarks of their respective owners and are used
for the benefit of those owners.

   
    PR Contacts:

    International
    Cathy Orr
    corr@popcap.com
    +353-1-646-8107

Source: PopCap Games International

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