Navigate the Atlantic and Win a Samsung Galaxy Tab 10.1

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August 8, 2011
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Navigate the Atlantic and Win a Samsung Galaxy Tab 10.1

Attend a hot, free pop-up concert by The Midway State and Get the Chance
to Win Five Samsung Galaxy Tab 10.1s

To view the Social Media Release, click here: http://smr.newswire.ca/en/samsung-electronics-canada/win-samsung-galaxy-tab-101

MISSISSAUGA, ON, Aug. 8, 2011 /PRNewswire/ - Samsung Mobile Canada has
announced five more great reasons to hit the street for its series of
pop-up concerts in Calgary, Vancouver and Montreal. At the free
concerts which feature The Midway State, fans will get the chance to
use their artistic flare to win five soon to be released Samsung Galaxy Tab 10.1s.

"Samsung is thanking technology fans for helping make it the Android
vendor of choice in Canada with this series of free pop-up concerts,
plus the chance to win our new Galaxy Tab 10.1 that has tech
enthusiasts buzzing," said Paul Brannen, vice-president of Samsung
Mobile Canada. "The Samsung Galaxy Tab 10.1, with its unparalleled
screen and dual core processor, is the ideal tool for enjoying music
videos on, so we are asking concert goers to be part of making the new
video for The Midway State's hit single Atlantic in celebration of the
device."

Remaking the Atlantic

Five lucky people will win the Samsung Galaxy Tab 10.1 by showing off
their artistic talents for creating music videos. Individuals who want
to enter the contest should join music fans at tonight's concert and
film or take photos of The Midway State performing their new song, Atlantic, then submit them to http://www.samsung.com/videomashup. Winning entries will be used in Samsung's final video mash-up of
Atlantic.

The final videos for each city will be posted online on August 22 for
Canadians to vote on, and the winners will be announced on August 29.

What's a party without a loot bag?

Along with the chance to win the new tablet, a limited number of social
media savvy concert goers in each city will leave with surprise bags of
Samsung swag. To win, consumers should stay tuned to Samsung Mobile
Canada on Twitter and Facebook for details and follow #samsungconcert

The free concert hits Calgary's Olympic Plaza today at 4:30 p.m.,
Vancouver's Robson Square tomorrow at 5:30 p.m. tomorrow and Montreal's
Place des Vestiges on August 11 at 5:30 p.m.

About Samsung Electronics Canada Inc.

Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of
Samsung Electronics Co., markets a broad range of award-winning digital
consumer electronics, information systems, telecommunications and home
appliance products. SECA upholds Samsung's mission to provide consumers
with innovative digital convergence products that possess exceptional
technology, quality, features, performance and value. The company
oversees the Canadian operations of Samsung's consumer electronics and
home appliance division, as well as its wireless terminals and
information technology division.

Samsung has been a global TOP sponsor of the Olympic Games since 1997
and has been a presenting sponsor of the Olympic Torch Relay from 2004
to 2008. Samsung is also a proud sponsor of Hockey Canada, Stars on Ice
and is the official HDTV sponsor of the NFL.

For customer service inquiries, please call 1-800-SAMSUNG
(1-800-726-7864), and for more information, please visit http://www.samsung.com.

SOURCE  Samsung Electronics Canada Inc.

Samsung Electronics Canada Inc.

CONTACT: Julie Smithers
APEX Public Relations
(416) 924-4442 ext. 240
jsmithers@apexpr.comTrish Convery
RocketXL
(416) 306-6790
trish.convery@rocketxl.com

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