Cellcom Israel Announces Completion Date for Netvision Merger Transaction

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August 29, 2011
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Cellcom Israel Announces Completion Date for Netvision Merger Transaction

NETANYA, Israel, August 29, 2011/PRNewswire-FirstCall/ --

    Cellcom Israel Ltd. (NYSE: CEL) (the "Company") announced today that
following previous reports regarding the proposed merger transaction between
the Company, a wholly-owned subsidiary of the Company and Netvision, all
required approvals for the merger, except for the Companies Registrar Merger
Certificate have been obtained. The parties intend to complete the merger
transaction on August 31, 2011, subject to the receipt of the Merger
Certificate until such time.

    For details on the proposed merger transaction with Netvision see the
Company's current reports on Form 6-K filed on June 16, 2011 and July 28,
2011 under "Item 3 - Approval of merger between the Company's subsidiary and
Netvision Ltd.", and on August 8, 2011 under "Other developments during the
second quarter of 2011 and subsequent to the end of the reporting period -
Netvision".

    About Cellcom Israel

    Cellcom Israel Ltd., established in 1994, is the leading Israeli
cellular provider; Cellcom Israel provides its approximately 3.366 million
subscribers (as at June 30, 2011) with a broad range of value added services
including cellular and landline telephony, roaming services for tourists in
Israel and for its subscribers abroad and additional services in the areas
of music, video, mobile office etc., based on Cellcom Israel's
technologically advanced infrastructure. The Company operates an HSPA 3.5
Generation network enabling advanced high speed broadband multimedia
services, in addition to GSM/GPRS/EDGE and TDMA networks. Cellcom Israel
offers Israel's broadest and largest customer service infrastructure
including telephone customer service centers, retail stores, and service and
sale centers, distributed nationwide. Through its broad customer service
network Cellcom Israel offers its customers technical support, account
information, direct to the door parcel services, internet and fax services,
dedicated centers for the hearing impaired, etc. As of 2006, Cellcom Israel,
through its wholly owned subsidiary Cellcom Fixed Line Communications L.P.,
provides landline telephone communication services in Israel, in addition to
data communication services. Cellcom Israel's shares are traded both on the
New York Stock Exchange (CEL) and the Tel Aviv Stock Exchange (CEL). For
additional information please visit the Company's website
http://www.cellcom.co.il

   
    Company Contact
    Yaacov Heen
    Chief Financial Officer
    investors@cellcom.co.il
    Tel: +972-52-998-9755

    Investor Relations Contact
    Porat Saar
    CCG Investor Relations Israel& US
    cellcom@ccgisrael.com
    Tel: +1-646-233-2161

Source: Cellcom Israel Ltd.

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