Designers Fyodor Golan Combine Nokia Smartphones to Make a Super Smart Skirt That Changes Around You

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February 14, 2014
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Designers Fyodor Golan Combine Nokia Smartphones to Make a Super Smart Skirt That Changes Around You

LONDON, February 14, 2014 /PRNewswire/ --

    Nokia has partnered with exciting design duo, Fyodor Golan, for London Fashion Week,
to create the world's first interactive skirt made up of Nokia Lumia 1520 smartphones.

    (Logo:
http://photos.prnewswire.com/prnh/20140214/670895 )

    (Photo:
http://photos.prnewswire.com/prnh/20140214/670895-a )

    (Photo:
http://photos.prnewswire.com/prnh/20140214/670895-b )

    (Photo:
http://photos.prnewswire.com/prnh/20140214/670895-c )

    The innovative skirt was designed by the Fashion Fringe winners and created by Kin and
uses static pictures captured by the phone, or live feeds on the 80 screens that adorn it
- allowing it to change around the wearer and their day.

    Images on the screens change colour as the skirt moves, creating a shimmer effect
simulating the realistic tactile character of actual fabric. This is achieved through a
purpose built app that utilises global positioning, to ensure the shimmer happens in line
with the models movement. It is believed that this is the first time a skirt of this kind
has been created.

    Annie Kearney, Nokia Brand Lab, said: "This unique project is about exploring the
possibilities of smart technology and fashion coming together, as well as supporting new
talent to create something special using the beautifully designed Nokia Lumia 1520."

    To build the skirt, Kin worked interactively with a combination of software such as
Python and C#. Initial drawings were sketched along side Fyodor Golan. The sketches were
then developed using engineering tools and rapid prototyping tools such as 3D printing and
laser cutting to evolve the initial design.

    Of their new collection and working with Nokia, Fyodor said: "This A/W 14 season we
toyed with tradition against technology. We believe that you can create almost anything
that isn't influenced by gravity. The colour changes as the skirt moves and the idea of
making the screens react to the word around it via photographs and video is something that
we do not think has been done before."

    Speaking of their experience creating this skirt, Matt Wade from Kin said: "This is
exciting new territory that pushes the boundaries of what is possible in fashion,
designing and programming."

    Nokia have a long history of working within fashion, bringing David Bailey and Bruce
Weber together to shoot together for the first time in history using the 41 megapixel
Nokia Lumia 1020. Smartphones play an increasingly integral role within fashion, and more
specifically on the font row of global fashion week shows, with designs online before they
hit the end of the runway. The leading functionality, design and imaging capabilities of
the Nokia Lumia 1020 and Lumia 1520 make them the perfect tool for the fashion world.

    Photo:
    http://photos.prnewswire.com/prnh/20140214/670895

    http://photos.prnewswire.com/prnh/20140214/670895-a

    http://photos.prnewswire.com/prnh/20140214/670895-b

    http://photos.prnewswire.com/prnh/20140214/670895-c

Photo:http://photos.prnewswire.com/prnh/20140214/670895
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20140214/670895-a
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20140214/670895-b
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20140214/670895-c
http://photoarchive.ap.org/
NOKIA

CONTACT: Media Enquiries: Mission: Katy Hall, Tel. +44 207 845 7800, Email: katyh@thisismission.com ; Sabrina-Anne, Tel: +44 207 845 7800, E-mail: sabrina-anne@thisismission.com

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