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Starship Reveal First Glimpse of Pioneering IPs in Cookery, Games and Lifestyle Sectors
LONDON, May 27, 2014 /PRNewswire/ --
Starship, the Liverpool- based digital entertainment company, today unveil the breadth
of their cross-genre portfolio with details of three new IPs, including world firsts in
the gaming and lifestyle sectors.
To view the Multimedia News Release, please click:
http://www.multivu.com/mnr/71400537-starship-reveal-a-glimpse-of-world-first-IPs
The studio, helmed by Evolution Studios founder and MotorStorm creator Martin
Kenwright, today disclose top line details of a trio of pioneering products. Home to a
dream team of world-class talent brought together by Kenwright and his vision, Starship
are developing original content in the e-health, children's gaming and lifestyle sectors.
The studio has been purpose built to challenge and disrupt existing thinking, and ways of
delivering digital and consumer experiences with everyday use and value.
The first product, CyberCook, aims to unite the entire cooking sector with the first
truly interactive cookery platform. Featuring the world's first hyper-realistic and time
sensitive cooking simulation, CyberCook is a next-gen eco-system for cookery.
"There has been no major step change in the evolution of consumer cooking experiences
in over 20 years," says Kenwright. "The 19th century had cookery books, 20th century had
TV, analogue media and live shows. Direct to consumer has come of age, with mass
technology ownership allowing us to move beyond existing channels into a brave new world
called CyberCook. It's an experience second only to real cooking, a genuine game-changing
platform with infinite opportunities for collaboration, partnerships and social media."
Details are also revealed for children's adventure series, Playworld, which Kenwright
outlines as "the ultimate in create and play". Designed from the ground up for ages five
+, Playworld is a console quality game designed for children on next generation mobile
devices. "We're out to empower kid's creativity," he explains. "Playworld offers children
the ultimate craft creation tool, but it's the amazing surprise inside that really sets it
apart. Kids will love it, but parents will love it even more."
First versions of CyberCook and Playworld are set for a Q4, 2014 release on
smartphones and tablets.
Further details are unveiled for e-health and lifestyle product Forget-Me-Not, a
memory aid with multiple patents pending, which Kenwright describes as a "wearable second
brain".
"In five years, I fully expect memory aids to be as ubiquitous as hearing aids," says
Kenwright. "We're now in a position where we're waiting for the hardware to catch up with
what we've created. We need the use of low-energy chipsets in the wearables sector to
increase massively before the true power of Forget-Me-Not can be fully realised."
While the IP announcements seem to veer away from Kenwright's genre-defining driving
and flight sim heritage, the Starship CEO says VR is very much a part of the studio's
future plans. "We've been flirting with VR for more than 20 years," he explains, "make no
mistake, that expertise will be put to good use. We're thinking about returning to our
roots with a wicked twist. Original, made-for-VR propositions are on the way. It's truly a
case of 'watch this space'.
"Starship gives us the opportunity to take chances that an established company could
not," says Starship COO Clemens Wangerin. "Our first three IP announcements will go some
way to explaining how broad our horizons are and how far we're reaching with our original
content. We're out to develop the killer product for all next generation hardware. We're
all extremely proud of Starship's amazing debut, and incredible efforts of the team.
"We've had an overwhelmingly positive response to the IPs we're developing from all
corners of the industry; platform holders, device manufacturers and the press. Now we're
looking to connect with key people in each of the sectors we're targeting - cookery,
children's entertainment and wearables - to work closely with us as the IPs we're
launching grow and develop further."
About Starship
Starship are a Liverpool-based digital entertainment studio harbouring a dream-team of
world-class talent hailing from the games, media, and marketing sectors. Founded by
Evolution and Digital Image Design founder Martin Kenwright in 2013, the studio is built
upon a proven and unbroken track record delivering next generation and platform launch
titles.
Led by senior veterans from Evolution and Sony Studio Liverpool, the core team of 20
have collectively devised or delivered more than 69 games, including launch titles and AAA
franchises such as MotorStorm, WipEout, Formula 1 and World Rally Championship. Currently
developing original content across games, entertainment, lifestyle and e-health, Starship
builds upon its core team's gaming pedigree to create a proposition with interstellar
ambitions.
http://www.starship-group.com
The Starship logo is a registered UK trademark of Starship UK Limited. UKTM
Registration No. 3035465
For more information and interview requests, please contact
press@starship-group.com or call +44(0)151-558-1360.
Video:
http://www.multivu.com/mnr/71400537-starship-reveal-a-glimpse-of-world-first-IPs
Video:http://www.multivu.com/mnr/71400537-starship-reveal-a-glimpse-of-world-first-IPs
Starship
Starship Reveal First Glimpse of Pioneering IPs in Cookery, Games and Lifestyle Sectors
LONDON, May 27, 2014 /PRNewswire/ --
Starship, the Liverpool- based digital entertainment company, today unveil the breadth
of their cross-genre portfolio with details of three new IPs, including world firsts in
the gaming and lifestyle sectors.
To view the Multimedia News Release, please click:
http://www.multivu.com/mnr/71400537-starship-reveal-a-glimpse-of-world-first-IPs
The studio, helmed by Evolution Studios founder and MotorStorm creator Martin
Kenwright, today disclose top line details of a trio of pioneering products. Home to a
dream team of world-class talent brought together by Kenwright and his vision, Starship
are developing original content in the e-health, children's gaming and lifestyle sectors.
The studio has been purpose built to challenge and disrupt existing thinking, and ways of
delivering digital and consumer experiences with everyday use and value.
The first product, CyberCook, aims to unite the entire cooking sector with the first
truly interactive cookery platform. Featuring the world's first hyper-realistic and time
sensitive cooking simulation, CyberCook is a next-gen eco-system for cookery.
"There has been no major step change in the evolution of consumer cooking experiences
in over 20 years," says Kenwright. "The 19th century had cookery books, 20th century had
TV, analogue media and live shows. Direct to consumer has come of age, with mass
technology ownership allowing us to move beyond existing channels into a brave new world
called CyberCook. It's an experience second only to real cooking, a genuine game-changing
platform with infinite opportunities for collaboration, partnerships and social media."
Details are also revealed for children's adventure series, Playworld, which Kenwright
outlines as "the ultimate in create and play". Designed from the ground up for ages five
+, Playworld is a console quality game designed for children on next generation mobile
devices. "We're out to empower kid's creativity," he explains. "Playworld offers children
the ultimate craft creation tool, but it's the amazing surprise inside that really sets it
apart. Kids will love it, but parents will love it even more."
First versions of CyberCook and Playworld are set for a Q4, 2014 release on
smartphones and tablets.
Further details are unveiled for e-health and lifestyle product Forget-Me-Not, a
memory aid with multiple patents pending, which Kenwright describes as a "wearable second
brain".
"In five years, I fully expect memory aids to be as ubiquitous as hearing aids," says
Kenwright. "We're now in a position where we're waiting for the hardware to catch up with
what we've created. We need the use of low-energy chipsets in the wearables sector to
increase massively before the true power of Forget-Me-Not can be fully realised."
While the IP announcements seem to veer away from Kenwright's genre-defining driving
and flight sim heritage, the Starship CEO says VR is very much a part of the studio's
future plans. "We've been flirting with VR for more than 20 years," he explains, "make no
mistake, that expertise will be put to good use. We're thinking about returning to our
roots with a wicked twist. Original, made-for-VR propositions are on the way. It's truly a
case of 'watch this space'.
"Starship gives us the opportunity to take chances that an established company could
not," says Starship COO Clemens Wangerin. "Our first three IP announcements will go some
way to explaining how broad our horizons are and how far we're reaching with our original
content. We're out to develop the killer product for all next generation hardware. We're
all extremely proud of Starship's amazing debut, and incredible efforts of the team.
"We've had an overwhelmingly positive response to the IPs we're developing from all
corners of the industry; platform holders, device manufacturers and the press. Now we're
looking to connect with key people in each of the sectors we're targeting - cookery,
children's entertainment and wearables - to work closely with us as the IPs we're
launching grow and develop further."
About Starship
Starship are a Liverpool-based digital entertainment studio harbouring a dream-team of
world-class talent hailing from the games, media, and marketing sectors. Founded by
Evolution and Digital Image Design founder Martin Kenwright in 2013, the studio is built
upon a proven and unbroken track record delivering next generation and platform launch
titles.
Led by senior veterans from Evolution and Sony Studio Liverpool, the core team of 20
have collectively devised or delivered more than 69 games, including launch titles and AAA
franchises such as MotorStorm, WipEout, Formula 1 and World Rally Championship. Currently
developing original content across games, entertainment, lifestyle and e-health, Starship
builds upon its core team's gaming pedigree to create a proposition with interstellar
ambitions.
http://www.starship-group.com
The Starship logo is a registered UK trademark of Starship UK Limited. UKTM
Registration No. 3035465
For more information and interview requests, please contact
press@starship-group.com or call +44(0)151-558-1360.
Video:
http://www.multivu.com/mnr/71400537-starship-reveal-a-glimpse-of-world-first-IPs
Video:http://www.multivu.com/mnr/71400537-starship-reveal-a-glimpse-of-world-first-IPs
Starship