HP Extends Flash Storage Portfolio With Industry's Most Affordable and Automated All-Flash Array

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HP Extends Flash Storage Portfolio With Industry's Most Affordable and Automated All-Flash Array

NEW DELHI, September 22, 2015 /PRNewswire/ --

    All-Flash 3PAR StoreServ Family Starts at $19K, Doubles Workload Performance, and
Lowers OpEx With Built-in Automation 

    HP announced innovations for HP 3PAR StoreServ Storage to support the transformation
to hybrid IT and all-flash data centers, including a new 8000 family featuring the
industry's most affordable all-flash array (AFA),(1) twice the workload performance of
previous generations(2) and automated performance assurance with flash-optimized quality
of service (QoS) controls.

    The flash storage market is growing at over 46 per cent compound annual growth as
customers embrace flash to accelerate more applications across their data centers.(3)
Within this fast-paced segment, Gartner identified HP as a leader in its Magic Quadrant
for Solid State Arrays(4) and noted that HP was the fastest growing flash vendor based on
revenue shipments in 2014.(5) More recently, HP moved up to the number two market share
position in all-flash(6) and announced the HP 3PAR StoreServ 20000 family, an eight-node
enterprise flash family with leading density and costs as low as $1.50 per usable
gigabyte.(7)

    Now HP is accelerating customer transition to all-flash data centers with the new
quad-controller HP 3PAR StoreServ 8000 Storage family as well as a new eight-controller HP
3PAR StoreServ 20800 AFA Starter Kit and software updates for the full HP 3PAR StoreServ
family. Only HP 3PAR StoreServ is able to span from a $19K entry price to multi-petabyte
systems reaching 3.2 million IOPs, with scale-out capabilities from 2 to 8 controllers,
and proven tier-1 resiliency giving businesses a simple approach to meet virtually any
workload requirement.

    "Regardless of your size, budget, growth rate, quality of service requirements, or
even your storage network environment, HP 3PAR StoreServ Storage offers a best-in-class
flash solution to power your public, private, or hybrid cloud with uncompromising
adaptability from a single architecture," said Barun Lala, Director, Storage, HP India. 

    Tier-1 all-flash from $19K brings resilient flash within reach of even more customers
 

    For customers looking for the most affordable way to accelerate applications and
consolidate infrastructure, the new HP 3PAR StoreServ 8000 family is a scale-out,
quad-node design that includes all-flash configurations starting at $19K as well as
converged-flash arrays that support expansion via spinning media. Like the HP 3PAR
StoreServ Storage 20000 family, the 8000 family delivers up to 5.5 petabytes of usable
flash capacity within a single floor tile without compromising data services or
scalability.

    Additionally, HP introduced new models in the eight-controller 20000 family, including
a 20800 All-Flash Starter Kit starting at US $99K,(8) placing the industry's most scalable
flash platform within reach of more enterprises and service providers. HP also announced
the new 3PAR StoreServ 20450, an All-Flash Array which scales to 6 petabytes and 1.8
million IOPS.(9) Built-in storage federation capabilities allow 8000 and 20000 models to
be pooled together for up to 60 PB of aggregate usable capacity in a four-system
federation with non-disruptive workload mobility across systems with just a single mouse
click for unmatched agility.(10)

    Twice the bandwidth and next-gen hardware-acceleration to boost application
performance 

    Sharing the same hardware acceleration as the eight-node enterprise-flash 20000 family,
the new 8000 family features the HP 3PAR Gen5 Thin Express ASIC and double the bandwidth
of competitive platforms, enabling the 8000 family to more effectively deal with mixed and
highly unpredictable workloads. With over 20 gigabytes per second of read bandwidth, this
new hardware lets customers double the workload performance of bandwidth-heavy database
applications, assuring that end users get the response times required to make faster
business decisions.

    Additionally, both the 3PAR StoreServ 8000 and 20000 flash arrays are now certified
for SAP HANA Tailored Data Center Integration (TDI), assuring that customers can
accelerate these mission-critical applications with confidence.(11) Lastly, the HP 3PAR
File Persona software has been enhanced to support even larger unstructured data
applications, meaning customers can expand consolidation of both file and block workloads
on a single, Tier-1 flash platform.(12)

    Built-in automation of flash-optimized data services to boost agility and reduce risk 

    HP also announced enhancements to the HP 3PAR Operating System that deepen the
portfolio's rich set of autonomic, Tier-1 data services for greater return on flash
investments and accelerated time to value. These software enhancements span the entire HP
3PAR StoreServ Storage family-across media types, data types, and connectivity
protocols-even extending beyond the array to include storage area network (SAN)
infrastructure.

    HP 3PAR Priority Optimization software now allows users to specify latency goals as
low as 0.5 milliseconds to ensure consistent service levels in multi-tenant environments
where a large number of latency-sensitive applications are consolidated. (13) This level
of hands-free, fine-grained QoS is unique in the industry and assures administrators can
deliver consistent application performance through simple, policy-driven templates.

    HP announced data protection enhancements to the 3PAR StoreServ powered by StoreOnce
Recovery Manager Central for VMware (RMC-V). As the industry's only flash-integrated,
protection solution, RMC-V delivers 17x faster VM protection by taking
application-consistent snapshots on the HP 3PAR StoreServ array, then automatically
copying changed blocks directly to any HP StoreOnce appliance.(14) RMC-V enhancements
include support for VMware vSphere 6.0 with VMware Virtual Volumes (VVOLs) as well as more
granular recovery of individual VMs and files to simplify data recovery.

    For customers who are deploying flash over Fibre Channel, new HP SmartSAN for HP 3PAR
StoreServ uses Express Provisioning technology to orchestrate SAN fabric zoning
autonomically, reducing the number of steps required to provision a SAN by 80 percent.(15)

    For service providers and midsize organizations looking to leverage Ethernet
networking to reduce costs, HP 3PAR StoreServ enhancements reduce iSCSI latency and add
support for iSCSI VLAN tagging. These new iSCSI features assure flash-optimized
performance while lowering total storage networking infrastructure acquisition costs by
$25K or more.(16)

    Pricing and Availability(17) 

       
        - All-flash HP 3PAR StoreServ 8000 Storage systems are available worldwide,
          orderable immediately with US street pricing starting from $19,479.
        - The 20800 All-Flash Starter Kit with 2 controllers, 8 x 480GB cMLC SSD drives, and 3
          years of Proactive Care 24x7 support, is available worldwide, orderable September 2015
          with US street pricing starting at $99,995.
        - The 20450 All-Flash Arrays are available worldwide, orderable immediately with US
          street pricing starting from $85,167.
        - HP 3PAR Priority Optimization is available worldwide as part of the HP 3PAR Data
          Optimization Suite starting at $1,210.
        - HP Smart SAN 1.0 is available worldwide, licensed on a per-system basis, starting at
          $200 for HP 3PAR StoreServ 7000 and 8000 models.
        - RMC-V 1.2 available worldwide in October 2015 and is licensed per-array, starting at
          US $2,500.

    About HP 

    HP creates new possibilities for technology to have a meaningful impact on people,
businesses, governments and society. With the broadest technology portfolio spanning
printing, personal systems, software, services and IT infrastructure, HP delivers
solutions for customers' most complex challenges in every region of the world. More
information about HP (NYSE: HPQ) is available at http://www.hp.com.

    (1) HP 3PAR StoreServ 8200, 6 480GB cMLC SSD drives, base operating system starting at
$19,479

    (2) Twice the workload performance measured with a HP 3PAR StoreServ 8450 vs a HP 3PAR
StoreServ 7450 on a 64K I/O blocksize, RAID 1 with a 60:40 read/write ratio

    (3) IDC, "IDC Analyst Connection: New Mixed Workload Consolidation Focus for AFAs
Forces Customers to Look Beyond Just Performance," April 2015.

    (4) Gartner, Magic Quadrant for Solid State Arrays, June 2015
http://www.gartner.com/technology/reprints.do?id=1-2ID0TDI&ct=150624&st=sb

    Gartner does not endorse any vendor, product or service depicted in its research
publications, and does not advise technology users to select only those vendors with the
highest ratings or other designation. Gartner research publications consist of the
opinions of Gartner's research organization and should not be construed as statements of
fact. Gartner disclaims all warranties, expressed or implied, with respect to this
research, including any warranties of merchantability or fitness for a particular
purpose. 

    (5) Gartner, "Market Share Analysis: SSDs and Solid-State Arrays, Worldwide 2014," May
2015

    (6) Based on IDC Q1 2105 external disk tracker and comparison of HP 3PAR StoreServ
All-Flash Array revenue compared to public statements by Pure Storage as part of IPO
filing requirements.

    (7) HP internal analysis; 3.84TB cMLC SSDs, when used in conjunction with 3PAR
StoreServ compaction technologies, bring the cost of all-flash HP 3PAR StoreServ Storage
to less than $1.50 per gigabyte of usable storage capacity.

    (8) HP 3PAR StoreServ 20800 All-Flash Starter Kit includes 2 x 20800 controller nodes,
2 drive enclosures, 8 480GB cMLC drives, HP 3PAR operating system suite,
startup/installation services and 3 years Proactive Care 24x7 support

    (9) 1.8 million IOPS based on HP internal testing using a quad-controller HP 3PAR
StoreServ 20450, 100% random read workload with an 8k block size and node local volume
layout using RAID1 protection.

    (10) Requires the use of HP 3PAR Peer Motion software. Assuming 4 x 20800 arrays that
support 2.5 M IOPs and 15PBs of usable capacity, customers can configure up to 60 PBs of
usable capacity that supports an aggregate of 10 million IOPs and 300 GB/s of bandwidth.

    (11)
http://global.sap.com/community/ebook/2014-09-02-hana-hardware/enEN/enterprise-storage.html#categories=Hewlett-Packard%20Company

    (12) HP 3PAR StoreServ family includes 8200, 8400, 8440 Converged Flash Arrays as well
as 8450 All-flash array, and 8200 and 20800 All-flash Starter Kits.

    (13) Requires 3PAR operating system 3.2.2

    (14) Compared to traditional ISV backup methods' and based on HP internal testing,
November 2014.

    (15) Compared to doing SAN zoning without Smart SAN.

    (16) Savings based on average street price of purchasing two 16 Gb switches (24 ports
per switch), associated 16 Gb cables (quantity of 48) and optics (quantity of 48)

    (17) Estimated U.S. street prices. Actual prices may vary.

    This press release contains forward-looking statements that involve risks,
uncertainties and assumptions. If such risks or uncertainties materialize or such
assumptions prove incorrect, the results of HP and its consolidated subsidiaries could
differ materially from those expressed or implied by such forward-looking statements and
assumptions. All statements other than statements of historical fact are statements that
could be deemed forward-looking statements, including but not limited to statements of the
plans, strategies and objectives of HP for future operations, including the separation
transaction; the future performance of Hewlett-Packard Enterprise and HP Inc. if the
separation is completed; any statements concerning expected development, performance,
market share or competitive performance relating to products and services; any statements
regarding anticipated operational and financial results; any statements of expectation or
belief; and any statements of assumptions underlying any of the foregoing. Risks,
uncertainties and assumptions include the need to address the many challenges facing HP's
businesses; the competitive pressures faced by HP's businesses; risks associated with
executing HP's strategy, including the planned separation transaction, and plans for
future operations and investments; the impact of macroeconomic and geopolitical trends and
events; the need to manage third-party suppliers and the distribution of HP's products and
services effectively; the protection of HP's intellectual property assets, including
intellectual property licensed from third parties; risks associated with HP's
international operations; the development and transition of new products and services and
the enhancement of existing products and services to meet customer needs and respond to
emerging technological trends; the execution and performance of contracts by HP and its
suppliers, customers, clients and partners; the hiring and retention of key employees;
integration and other risks associated with business combination and investment
transactions; the execution, timing and results of restructuring plans, including
estimates and assumptions related to the cost and the anticipated benefits of implementing
those plans; the execution, timing and results of the separation transaction or
restructuring plans, including estimates and assumptions related to the cost (including
any possible disruption of HP's business) and the anticipated benefits of implementing the
separation transaction and restructuring plans; the resolution of pending investigations,
claims and disputes; and other risks that are described in HP's Annual Report on Form 10-K
for the fiscal year ended October 31, 2015, and HP's other filings with the Securities and
Exchange Commission. HP assumes no obligation and does not intend to update these
forward-looking statements.

    (c) 2015 Hewlett-Packard Development Company, L.P. The information contained herein is
subject to change without notice. The only warranties for HP products and services are set
forth in the express warranty statements accompanying such products and services. Nothing
herein should be construed as constituting an additional warranty. HP shall not be liable
for technical or editorial errors or omissions contained herein.

       
         
        Media Contact:  
        Meghana Krishna 
        meghana.krishna@hp.com 
        +91-9886147783 
        HP 

     

HP

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