New App from Beddit Tracks Sleep Overnight and Delivers Data Seamlessly through Apple Watch and iOS Devices

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New App from Beddit Tracks Sleep Overnight and Delivers Data Seamlessly through Apple Watch and iOS Devices

Beddit Smart Sleep Tracker Now in Apple Stores Worldwide - Delivers Sleep Tracking Automatically While Apple Watch Charges

PALO ALTO, California and HELSINKI, October 6, 2015 /PRNewswire/ --

    Today, Beddit(R) released its first Apple Watch(R) app that integrates with its sensor
device, Beddit Smart(TM), to provide around-the-clock sleep tracking, personalized
coaching and convenient glances with information on sleep quality. Starting today, Beddit
Smart is available in Apple Stores worldwide and through apple.com
[http://www.apple.com/shop/accessories/all-accessories/health-fitness ].

         (Photo:
http://photos.prnewswire.com/prnh/20151006/274333 )

    Beddit makes any bed a smart bed by combining an ultra-thin sensor placed under the
bed sheet with the Apple Watch and an iOS device (iPhone, iPad or iPod touch). There is
nothing to wear and nothing to do but go to sleep. Sleep tracking begins automatically at
bedtime, tracking heart rate, respiration, movement, snoring and sleep cycles. In the
morning, a personalized SleepScore(TM) indicates overall sleep quality and delivers
tailored coaching for better sleep in the future.

    Tightly integrated with Apple's HealthKit, iOS 9 and watchOS 2, the new Beddit Apple
Watch app extends Beddit Smart's night time tracking with daytime alerts and information.
The new Nap feature helps people address their sleep deficit, improving overall health and
wellness. The Beddit Watch app uses new features in watchOS 2 to create an enhanced sleep
and nap experience using the Digital Crown and Accelerometer on Apple Watch.

       
        - At night, Beddit Smart automatically logs and compiles sleep data. To ensure a
          better start to the day, the smart alarm monitors sleep patterns and awakens the
          person when they have achieved the optimum duration of sleep and are in a light stage
          of sleep.
        - In the morning, an intuitive SleepScore is instantly available on Apple Watch and
          iPhone.
        - During the day, do more with the Beddit app and Apple Watch. Track a nap for a
          well-timed rejuvenation. Using Apple Watch, set the duration of the nap and choose how
          to be awakened. Now it's easy to catch up on any sleep deficiency with a short nap and
          see the benefit reflected in the SleepScore.

    "A great day starts with a good night's sleep. Anyone who wants to achieve more
recognizes that poor sleep saps their energy and concentration. Finding Beddit Smart in an
Apple Store can be the first step in understanding and taking control of their sleep,"
said Lasse Leppakorpi, CEO of Beddit, from the Sleep Technology Summit and Expo
[http://www.health2con.com/events/conferences/health-2-0-fall-2015/sleep-technology-summit-expo ]
and Health 2.0 Conference [http://www.health2con.com ] in Santa Clara. "And now,
with Apple Watch, we provide around-the-clock, accurate sleep tracking, to encourage
better sleep patterns for a more rewarding day. It's an important and effortless tool for
developing a deeper understanding of personal sleep patterns."

    "Looking forward to the holiday season, people are seeking new ways their devices can
improve their health, fitness and quality of life. Beddit addresses a great untapped path
to self-improvement - better sleep - with a proven product that couldn't be easier to use,
" says Sami Inkinen, founder of Trulia, top triathlete,  and Beddit board member. "The
Apple Store provides a perfect setting for people to find and buy Beddit Smart, getting
more out of their Apple devices, their sleep and ultimately, their lives."

    "Health and fitness technology has progressed exponentially in recent years, thanks in
large part to the wide deployment of sensors and ubiquity of smartphones - and the
advancement of sleep technology is no different," said Shawn DuBravac, Ph.D., chief
economist and senior director of research, Consumer Electronics Association (CEA). "Joint
research from CEA and the National Sleep Foundation shows sleep technology in its various
forms is having a positive impact on users' sleep with almost half of owners that say they
feel healthier since using the technology."

    With Beddit Smart, sleep tracking begins automatically at bedtime. The sensor rests
between the mattress and bed sheet, sending data on movement, breathing and heart rate to
an iOS device via Bluetooth. Beddit automatically collects and analyzes sleep related data
with clinical accuracy. A patented design and proprietary manufacturing process results in
an ultra-thin piezo sensor film technology that automatically detects when a person is in
the bed, creating a completely ambient experience. Beddit's data is shared with Apple's
Health App and Beddit Family, the companion web app for families, groups or teams, with
in-depth historical data results.

    Beddit Smart is $149.95. The required iOS app is available in the App Store at no
charge.

    About Beddit 

    Beddit uses ballistocardiography, through an ultra-thin force-sensing strip, to
measure nighttime activity without any wearable sensors. The science underpinning Beddit's
sleep tracking
[http://www.beddit.com/wp-content/uploads/2014/10/Beddit_Science_Leaflet_A4_HR.pdf ] and
scoring system was developed in partnership with the Helsinki Sleep Clinic, VitalMed
Research Center and professor Markku Partinen, MD, a leading authority on sleep research.
Beddit's data accuracy and patented sleep tracking methodology have been clinically
validated and published in peer-reviewed scientific articles. Beddit is available online
[http://www.beddit.com/#shop ], at Apple Stores, Apple.com, and other select retail and
online outlets.

    Beddit Ltd is a fast-growing Finnish company founded in 2006 to offer sleep tracking
solutions for both consumers and professionals. Beddit Inc, a fully owned U.S. subsidiary,
was incorporated in 2013. Sleep professionals and scientists in more than 20 countries
have used Beddit products and Beddit's home system has been used in more than 100
countries. More information is available at http://www.beddit.com.

    Apple Watch, iOS, watchOS, HealthKit, iPhone, iPad and iPod touch are trademarks of
Apple Inc.

    Photo:
    http://photos.prnewswire.com/prnh/20151006/274333

Photo:http://photos.prnewswire.com/prnh/20151006/274333
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20151006/274333
http://photoarchive.ap.org/
Beddit OY

CONTACT: Note to Editor: Review units of Beddit Smart are available. Please submit request to Carleen LeVasseur, carleenlevasseur@gmail.com. Contacts: David Templeton, DBT Communications, dbtcom@gmail.com  +1-203-530-0458, Carleen LeVassuer, DBT Communications, carleenlevasseur@gmail.com, +1-408-264-6767

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