Page All:
Page 1
<HTML>
<HEAD>
<META http-equiv="Content-Type" content="text/html; charset=UTF-8">
<meta content="text/html; charset=utf-8" http-equiv="Content-Type">
<style type="text/css">
.xn-newslines .xn-distributor{
display:none;
}
.xn-newslines .xn-dateline{
display:none;
}
/* /\/\/\/\/\/\/\/\/ CLIENT-SPECIFIC STYLES /\/\/\/\/\/\/\/\/ */
#outlook a{padding: 0;} /* Force Outlook to provide a "view in browser" message */
.ReadMsgBody{width: 100%;} .ExternalClass{width: 100%;} /* Force Hotmail to display emails at full width */
.ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} /* Force Hotmail to display normal line spacing */
body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;} /* Prevent WebKit and Windows mobile changing default text sizes */
table, td{mso-table-lspace: 0pt; mso-table-rspace: 0pt;} /* Remove spacing between tables in Outlook 2007 and up */
img{-ms-interpolation-mode: bicubic;} /* Allow smoother rendering of resized image in Internet Explorer */
/* /\/\/\/\/\/\/\/\/ RESET STYLES /\/\/\/\/\/\/\/\/ */
body{margin: 0; padding: 0;}
img{border: 0; height: auto; line-height: 100%; outline: none; text-decoration: none;}
table{border-collapse: collapse !important;}
body, #bodyTable, #bodyCell{height: 100% !important; margin: 0; padding: 0; width: 100% !important;}
/* /\/\/\/\/\/\/\/\/ TEMPLATE STYLES /\/\/\/\/\/\/\/\/ */
/* ========== Page Styles ========== */
#bodyCell{padding: 20px;}
#templateContainer{
width: 600px;
background-color: #ffffff;
}
/**
* @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
* @theme page
*/
body, #bodyTable{
background-color: #DEE0E2;
}
/**
* @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
* @theme page
*/
#bodyCell{
border-top: 4px solid #BBBBBB;
}
/**
* @tip Set the border for your email.
*/
#templateContainer{
border: 1px solid #BBBBBB;
}
/**
* @tip Set the styling for all first-level headings in your emails. These should be the largest of your headings.
* @style heading 1
*/
h1{
color: #404040 !important;
display: block;
font-family: Helvetica;
font-size: 26px;
font-style: normal;
font-weight: bold;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all second-level headings in your emails.
* @style heading 2
*/
h2{
color: #404040 !important;
display: block;
font-family: Helvetica;
font-size: 20px;
font-style: normal;
font-weight: bold;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all third-level headings in your emails.
* @style heading 3
*/
h3{
color: #3d98c6 !important;
display: block;
font-family: Helvetica;
font-size: 16px;
font-weight: normal;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all fourth-level headings in your emails. These should be the smallest of your headings.
* @style heading 4
*/
h4{
color: #808080 !important;
display: block;
font-family: Helvetica;
font-size: 14px;
font-weight: normal;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
h4.subtitle {
color: #808080 !important;
font-size: 14px;
}
/* ========== Header Styles ========== */
/**
* @tip Set the background color and bottom border for your email's preheader area.
* @theme header
*/
#templatePreheader{
background-color: #F4F4F4;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's preheader text. Choose a size and color that is easy to read.
*/
.preheaderContent{
color: #808080;
font-family: Helvetica;
font-size: 10px;
line-height: 125%;
text-align: left;
}
/**
* @tip Set the styling for your email's preheader links. Choose a color that helps them stand out from your text.
*/
.preheaderContent a:link, .preheaderContent a:visited, /* Yahoo! Mail Override */ .preheaderContent a .yshortcuts /* Yahoo! Mail Override */{
color: #606060;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the background color and borders for your email's header area.
* @theme header
*/
#templateHeader{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's header text. Choose a size and color that is easy to read.
*/
.headerContent{
color: #505050;
font-family: Helvetica;
font-size: 20px;
font-weight: bold;
line-height: 100%;
padding-top: 0;
padding-right: 0;
padding-bottom: 0;
padding-left: 0;
text-align: left;
vertical-align: middle;
}
/**
* @tip Set the styling for your email's header links. Choose a color that helps them stand out from your text.
*/
.headerContent a:link, .headerContent a:visited, /* Yahoo! Mail Override */ .headerContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
#headerImage{
height: auto;
max-width: 600px;
}
#socialShare img {
margin-right: 3px;
}
/* ========== Body Styles ========== */
/**
* @tip Set the background color and borders for your email's body area.
*/
#templateBody{
background-color: #FFFFFF;
border-top: 1px solid #FFFFFF;
/*border-bottom: 1px solid #CCCCCC;*/
}
/**
* @tip Set the styling for your email's main content text. Choose a size and color that is easy to read.
* @theme main
*/
.bodyContent{
color: #505050;
font-family: Helvetica;
font-size: 16px;
line-height: 150%;
padding-top: 20px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's main content links. Choose a color that helps them stand out from your text.
*/
.bodyContent a:link, .bodyContent a:visited, /* Yahoo! Mail Override */ .bodyContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
.bodyContent img{
display: inline;
height: auto;
max-width: 560px;
}
/**
* @tip Set the background color and border for your email's data table.
*/
.templateDataTable{
background-color: #FFFFFF;
}
.templateDataTable a:link {
text-decoration: none;
color: #3d98c6;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableHeading{
/*background-color: #E7F1FC;*/
color: #336699;
font-family: Helvetica;
font-size: 14px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
color: #FFFFFF;
font-weight: bold;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableContent{
border-top: 1px solid #DDDDDD;
border-bottom: 0;
color: #404040;
font-family: Helvetica;
font-size: 12px;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/* ========== Column Styles ========== */
.templateColumnContainer{width: 200px;}
/**
* @tip Set the background color and borders for your email's column area.
*/
#templateColumns{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's left column content text. Choose a size and color that is easy to read.
*/
.leftColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's left column content links. Choose a color that helps them stand out from your text.
*/
.leftColumnContent a:link, .leftColumnContent a:visited, /* Yahoo! Mail Override */ .leftColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the styling for your email's center column content text. Choose a size and color that is easy to read.
*/
.centerColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's center column content links. Choose a color that helps them stand out from your text.
*/
.centerColumnContent a:link, .centerColumnContent a:visited, /* Yahoo! Mail Override */ .centerColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the styling for your email's right column content text. Choose a size and color that is easy to read.
*/
.rightColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's right column content links. Choose a color that helps them stand out from your text.
*/
.rightColumnContent a:link, .rightColumnContent a:visited, /* Yahoo! Mail Override */ .rightColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
.leftColumnContent img, .rightColumnContent img{
display: inline;
height: auto;
max-width: 260px;
}
/* ========== Footer Styles ========== */
/**
* @tip Set the background color and borders for your email's footer area.
* @theme footer
*/
#templateFooter{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
}
/**
* @tip Set the styling for your email's footer text. Choose a size and color that is easy to read.
* @theme footer
*/
.footerContent{
color: #808080;
font-family: Helvetica;
font-size: 10px;
line-height: 150%;
padding-top: 20px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
.footerContent.social, .footerContent.social h4 {
text-align: center;
}
.footerContent.social a {
margin: 0 10px;
}
/**
* @tip Set the styling for your email's footer links. Choose a color that helps them stand out from your text.
*/
.footerContent a:link, .footerContent a:visited, /* Yahoo! Mail Override */ .footerContent a .yshortcuts, .footerContent a span /* Yahoo! Mail Override */{
color: #606060;
font-weight: normal;
text-decoration: underline;
}
/* /\/\/\/\/\/\/\/\/ MOBILE STYLES /\/\/\/\/\/\/\/\/ */
@media only screen and (max-width: 480px){
/* /\/\/\/\/\/\/ CLIENT-SPECIFIC MOBILE STYLES /\/\/\/\/\/\/ */
body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: none !important;} /* Prevent Webkit platforms from changing default text sizes */
body{width: 100% !important; min-width: 100% !important;} /* Prevent iOS Mail from adding padding to the body */
/* /\/\/\/\/\/\/ MOBILE RESET STYLES /\/\/\/\/\/\/ */
#bodyCell{padding: 10px !important;}
/* /\/\/\/\/\/\/ MOBILE TEMPLATE STYLES /\/\/\/\/\/\/ */
/* ======== Page Styles ======== */
/**
* @tip Make the template fluid for portrait or landscape view adaptability. If a fluid layout doesn't work for you, set the width to 300px instead.
*/
#templateContainer{
max-width: 600px !important;
width: 100% !important;
}
/**
* @tip Make the first-level headings larger in size for better readability on small screens.
*/
h1{
font-size: 24px !important;
line-height: 100% !important;
}
/**
* @tip Make the second-level headings larger in size for better readability on small screens.
*/
h2{
font-size: 20px !important;
line-height: 100% !important;
}
/**
* @tip Make the third-level headings larger in size for better readability on small screens.
*/
h3{
font-size: 18px !important;
line-height: 100% !important;
}
/**
* @tip Make the fourth-level headings larger in size for better readability on small screens.
*/
h4{
font-size: 16px !important;
line-height: 100% !important;
}
/* ======== Header Styles ======== */
#templatePreheader{display: none !important;} /* Hide the template preheader to save space */
/**
* @tip Make the main header image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
*/
#headerImage{
height: auto !important;
max-width: 600px !important;
width: 100% !important;
}
/**
* @tip Make the header content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.headerContent{
font-size: 20px !important;
line-height: 125% !important;
}
/* ======== Body Styles ======== */
/**
* @tip Make the body content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.bodyContent{
font-size: 18px !important;
line-height: 125% !important;
}
.templateDataTableContainer {
background-color: #ffffff;
}
/**
* @tip Set the background color and border for your email's data table.
*/
.templateDataTable{
background-color: #FFFFFF;
border: 1px solid #DDDDDD;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableHeading{
background-color: #D8E2EA;
color: #336699;
font-family: Helvetica;
font-size: 14px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableContent{
border-top: 1px solid #DDDDDD;
border-bottom: 0;
color: #202020;
font-family: Helvetica;
font-size: 12px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/* ======== Column Styles ======== */
.templateColumnContainer{display: block !important; width: 100% !important;}
/**
* @tip Make the column image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
*/
.columnImage{
height: auto !important;
max-width: 480px !important;
width: 100% !important;
}
/**
* @tip Make the left column content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.leftColumnContent{
font-size: 16px !important;
line-height: 125% !important;
}
/**
* @tip Make the center column content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.centerColumnContent{
font-size: 16px !important;
line-height: 125% !important;
}
/**
* @tip Make the right column content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.rightColumnContent{
font-size: 16px !important;
line-height: 125% !important;
}
/* ======== Footer Styles ======== */
/**
* @tip Make the body content text larger in size for better readability on small screens.
*/
.footerContent{
font-size: 14px !important;
line-height: 115% !important;
}
.footerContent a {
display:block !important;
} /* Place footer social and utility links on their own lines, for easier access */
.footerContent.social a {
display: inline-block !important;
}
}
</style>
</HEAD>
<body leftmargin="0" marginheight="0" marginwidth="0" offset="0" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;margin: 0;padding: 0;background-color: #DEE0E2;height: 100% !important;width: 100% !important;" topmargin="0">
<center>
<table align="center" border="0" cellpadding="0" cellspacing="0" height="100%" id="bodyTable" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;margin: 0;padding: 0;background-color: #DEE0E2;border-collapse: collapse !important;height: 100% !important;width: 100% !important;" width="100%">
<tr>
<td align="center" id="bodyCell" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;margin: 0;padding: 20px;border-top: 4px solid #BBBBBB;height: 100% !important;width: 100% !important;" valign="top">
<table border="0" cellpadding="0" cellspacing="0" id="templateContainer" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;width: 600px;background-color: #ffffff;border: 1px solid #BBBBBB;border-collapse: collapse !important;">
<tr>
<td align="center" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;" valign="top">
<table border="0" cellpadding="0" cellspacing="0" id="templateHeader" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;background-color: #F4F4F4;border-top: 1px solid #FFFFFF;border-bottom: 1px solid #CCCCCC;border-collapse: collapse !important;" width="100%">
<tr>
<td class="headerContent" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;color: #505050;font-family: Helvetica;font-size: 20px;font-weight: bold;line-height: 100%;padding-top: 0;padding-right: 0;padding-bottom: 0;padding-left: 0;text-align: left;vertical-align: middle;" valign="top"><img id="headerImage" src="http://content.prnewswire.com/designimages/prnj_email_header-1.png" style="max-width: 600px;-ms-interpolation-mode: bicubic;border: 0;height: auto;line-height: 100%;outline: none;text-decoration: none;"></td>
</tr>
</table>
</td>
</tr>
<tr>
<td align="center" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;" valign="top">
<table border="0" cellpadding="0" cellspacing="0" id="templateBody" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;background-color: #FFFFFF;border-top: 1px solid #FFFFFF;border-collapse: collapse !important;" width="100%">
<tr>
<td class="bodyContent" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;color: #505050;font-family: Helvetica;font-size: 16px;line-height: 150%;padding-top: 20px;padding-right: 20px;padding-bottom: 20px;padding-left: 20px;text-align: left;" valign="top">
<h1 style="display: block;font-family: Helvetica;font-size: 26px;font-style: normal;font-weight: bold;line-height: 100%;letter-spacing: normal;margin-top: 0;margin-right: 0;margin-bottom: 10px;margin-left: 0;text-align: left;color: #404040 !important;">Tech Profile</h1>
<h4 style="display: block;font-family: Helvetica;font-size: 14px;font-weight: normal;line-height: 100%;letter-spacing: normal;margin-top: 0;margin-right: 0;margin-bottom: 10px;margin-left: 0;text-align: left;color: #808080 !important;">Username: <a href="https://prnmedia.prnewswire.com/profile/?action=editProfile" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;color: #3d98c6;font-weight: normal;text-decoration: underline;" target="_blank">aronschatz / edit profile</a>
</h4>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td align="center" class="bodyContent" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;" valign="top">
<table border="0" cellpadding="0" cellspacing="0" id="templateBody" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;border-collapse: collapse !important;" width="100%">
<tr>
<style type="text/css">
/* Style Definitions */
span.prnews_span
{
font-size:8pt;
font-family:"Arial";
color:black;
}
a.prnews_a
{
color:blue;
}
li.prnews_li
{
font-size:8pt;
font-family:"Arial";
color:black;
}
p.prnews_p
{
font-size:0.62em;
font-family:"Arial";
color:black;
margin:0in;
}
</style>
<div xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/" class="xn-newslines">
<h1 class="xn-hedline">Cypress Enables Laptops, Smartphones and Digital Cameras to Connect Directly to TVs with the Industry's First HDMI® Alt Mode over USB-C™ Solution</h1>
<h2 class="xn-hedline">EZ-PD™ USB-C Controller Family Now Supports HDMI Alternate Mode; Cypress and Panasonic Demonstrating Solution at CES</h2>
<p class="xn-distributor">PR Newswire</p>
<p class="xn-dateline">SAN JOSE, Calif., Jan. 4, 2017</p>
</div>
<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">
<p>
<span class="xn-location">SAN JOSE, Calif.</span>, <span class="xn-chron">Jan. 4, 2017</span> /PRNewswire/ -- Cypress Semiconductor Corp. (NASDAQ: CY), a leading USB-C™ supplier, today announced the world's first complete solution for USB-C to native HDMI<sup>®</sup> connections without adapters or converters. Based on Cypress EZ-PD™ USB-C controllers, the solution allows next-generation laptops, smartphones, tablets, digital cameras and other HDMI-enabled sources with USB-C connectors to connect directly to HDMI-enabled displays, including HD and 4K televisions, using only a simple USB-C to HDMI cable. The EZ-PD controllers all now support HDMI Alternate Mode for USB Type-C™, along with USB Type-C standard support for audio, video and data protocols, as well as USB Power Delivery (PD) for fast charging. </p>
<p>All HD and 4K televisions include HDMI connections, but connecting non-HDMI-enabled source devices requires adapters or converters that do not enable all native HDMI features. With the Cypress HDMI Alternate Mode solution, source device manufacturers can now utilize native HDMI features via USB Type-C connectors. Cypress is demonstrating its HDMI Alternate Mode for USB-C solution in conjunction with Panasonic in the HDMI Licensing Administrator, Inc. booth number 20930 at CES from <span class="xn-chron">January 5-8</span> in South Hall 1 at the <span class="xn-location">Las Vegas</span> Convention Center. More information on Cypress's USB Type-C and USB PD solutions is available at <a href="http://www.cypress.com/Type-C/HDMI-Alt-Mode" rel="nofollow" target="_blank">http://www.cypress.com/Type-C/HDMI-Alt-Mode</a>.</p>
<p>"At Panasonic, we viewed the versatility of USB-C as an opportunity to expand the connectivity of our HDMI-enabled displays, and we worked closely with Cypress and their USB-C experts to support HDMI Alt Mode," said <span class="xn-person">Naoshi Usuki</span>, R&D Director at Panasonic. "Our demonstration at CES will show the many benefits consumers will experience as we bring these two popular connectivity standards together."</p>
<p>"Our HDMI alt mode solution adds to Cypress' track record of industry firsts for USB-C and power delivery, thanks to the programmability of our EZ-PD controllers and years of USB know-how," said <span class="xn-person">Ajay Srikrishna</span>, vice president of the Wired Connectivity Business Unit at Cypress. "After collaborating with Panasonic to support the HDMI Alternate Mode, we moved quickly to develop our solution and demonstrate it in time for CES."</p>
<p>"The HDMI Alt Mode for USB-C will result in more smartphones, tablets and laptops incorporating HDMI audio and video technology over the USB-C connector, which will in turn help add to the nearly six billion HDMI devices that have shipped worldwide," said <span class="xn-person">Rob Tobias</span>, President at HDMI Licensing Administrator, Inc. "We are pleased that Cypress has swiftly brought their HDMI Alt Mode solution to the market so developers can implement this user-friendly capability for consumers."</p>
<p>Cypress' EZ-PD CCG3 controller offers an unparalleled level of integration that minimizes bill-of-material costs and simplifies designs, replacing multiple discrete components with a single-chip solution. Cypress's EZ-PD portfolio of USB-C controllers also includes CCG1, the world's first programmable USB-C controller, CCG2, the market's smallest programmable USB-C solution, and CCG4, the world's first two-port USB-C solution. The EZ-PD portfolio was the first to support the latest USB PD 3.0 specification, which enables more robust end-to-end power delivery and charging solutions for laptop and mobile devices.</p>
<p>The USB Type-C standard is gaining rapid support with top-tier electronics manufacturers by enabling slim industrial designs, easy-to-use connectors and cables, and the ability to transmit multiple protocols and deliver up to 100W of power. The USB Type-C standard's 2.4-mm-high connector plug is significantly smaller than the current 4.5-mm USB Standard-A connector. </p>
<p>
<b>Follow Cypress Online <br>
</b>Join the <a href="http://www.cypress.com/cdc" rel="nofollow" target="_blank">Cypress Developer Community</a>, read our <a href="http://core.cypress.com/blog/" rel="nofollow" target="_blank">Core & Code</a> blog, follow us on <a href="https://twitter.com/cypresssemi" rel="nofollow" target="_blank">Twitter</a>, <a href="https://www.facebook.com/pages/Cypress-Semiconductor-Corporation/616501721698277?ref=hl" rel="nofollow" target="_blank">Facebook</a> and <a href="http://www.linkedin.com/company/cypress-semiconductor" rel="nofollow" target="_blank">LinkedIn</a>, and watch Cypress videos on our <a href="http://www.cypress.com/video-library" rel="nofollow" target="_blank">Video Library</a> or <a href="http://www.youtube.com/user/CypressSemi/featured" rel="nofollow" target="_blank">YouTube</a>.</p>
<p>
<b>About Cypress <br>
</b>Founded in 1982, Cypress is the leader in advanced embedded system solutions for the world's most innovative automotive, industrial, home automation and appliances, consumer electronics and medical products. Cypress' programmable systems-on-chip, general-purpose microcontrollers, analog ICs, wireless and USB-based connectivity solutions and reliable, high-performance memories help engineers design differentiated products and get them to market first. Cypress is committed to providing customers with the best support and engineering resources on the planet enabling innovators and out-of-the-box thinkers to disrupt markets and create new product categories in record time. To learn more, go to <a href="http://www.cypress.com/" rel="nofollow" target="_blank">http://www.cypress.com</a>.</p>
<p>
<i>Cypress and the Cypress logo are registered trademarks and EZ-PD is a trademark of Cypress Semiconductor Corp. USB Type-C™ and USB-C™ are trademarks of the USB Implementers Forum. The terms HDMI and HDMI High-Definition Multimedia Interface, and the HDMI Logo are trademarks or registered trademarks of HDMI Licensing Administrator, Inc. in <span class="xn-location">the United States</span> and other countries. All other trademarks are the property of their owners.</i>
</p>
<p> </p>
<p>SOURCE Cypress Semiconductor Corp.</p>
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<h1 class="xn-hedline">Cypress Enables Laptops, Smartphones and Digital Cameras to Connect Directly to TVs with the Industry's First HDMI® Alt Mode over USB-C™ Solution</h1>
<h2 class="xn-hedline">EZ-PD™ USB-C Controller Family Now Supports HDMI Alternate Mode; Cypress and Panasonic Demonstrating Solution at CES</h2>
<p class="xn-distributor">PR Newswire</p>
<p class="xn-dateline">SAN JOSE, Calif., Jan. 4, 2017</p>
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<p>
<span class="xn-location">SAN JOSE, Calif.</span>, <span class="xn-chron">Jan. 4, 2017</span> /PRNewswire/ -- Cypress Semiconductor Corp. (NASDAQ: CY), a leading USB-C™ supplier, today announced the world's first complete solution for USB-C to native HDMI<sup>®</sup> connections without adapters or converters. Based on Cypress EZ-PD™ USB-C controllers, the solution allows next-generation laptops, smartphones, tablets, digital cameras and other HDMI-enabled sources with USB-C connectors to connect directly to HDMI-enabled displays, including HD and 4K televisions, using only a simple USB-C to HDMI cable. The EZ-PD controllers all now support HDMI Alternate Mode for USB Type-C™, along with USB Type-C standard support for audio, video and data protocols, as well as USB Power Delivery (PD) for fast charging. </p>
<p>All HD and 4K televisions include HDMI connections, but connecting non-HDMI-enabled source devices requires adapters or converters that do not enable all native HDMI features. With the Cypress HDMI Alternate Mode solution, source device manufacturers can now utilize native HDMI features via USB Type-C connectors. Cypress is demonstrating its HDMI Alternate Mode for USB-C solution in conjunction with Panasonic in the HDMI Licensing Administrator, Inc. booth number 20930 at CES from <span class="xn-chron">January 5-8</span> in South Hall 1 at the <span class="xn-location">Las Vegas</span> Convention Center. More information on Cypress's USB Type-C and USB PD solutions is available at <a href="http://www.cypress.com/Type-C/HDMI-Alt-Mode" rel="nofollow" target="_blank">http://www.cypress.com/Type-C/HDMI-Alt-Mode</a>.</p>
<p>"At Panasonic, we viewed the versatility of USB-C as an opportunity to expand the connectivity of our HDMI-enabled displays, and we worked closely with Cypress and their USB-C experts to support HDMI Alt Mode," said <span class="xn-person">Naoshi Usuki</span>, R&D Director at Panasonic. "Our demonstration at CES will show the many benefits consumers will experience as we bring these two popular connectivity standards together."</p>
<p>"Our HDMI alt mode solution adds to Cypress' track record of industry firsts for USB-C and power delivery, thanks to the programmability of our EZ-PD controllers and years of USB know-how," said <span class="xn-person">Ajay Srikrishna</span>, vice president of the Wired Connectivity Business Unit at Cypress. "After collaborating with Panasonic to support the HDMI Alternate Mode, we moved quickly to develop our solution and demonstrate it in time for CES."</p>
<p>"The HDMI Alt Mode for USB-C will result in more smartphones, tablets and laptops incorporating HDMI audio and video technology over the USB-C connector, which will in turn help add to the nearly six billion HDMI devices that have shipped worldwide," said <span class="xn-person">Rob Tobias</span>, President at HDMI Licensing Administrator, Inc. "We are pleased that Cypress has swiftly brought their HDMI Alt Mode solution to the market so developers can implement this user-friendly capability for consumers."</p>
<p>Cypress' EZ-PD CCG3 controller offers an unparalleled level of integration that minimizes bill-of-material costs and simplifies designs, replacing multiple discrete components with a single-chip solution. Cypress's EZ-PD portfolio of USB-C controllers also includes CCG1, the world's first programmable USB-C controller, CCG2, the market's smallest programmable USB-C solution, and CCG4, the world's first two-port USB-C solution. The EZ-PD portfolio was the first to support the latest USB PD 3.0 specification, which enables more robust end-to-end power delivery and charging solutions for laptop and mobile devices.</p>
<p>The USB Type-C standard is gaining rapid support with top-tier electronics manufacturers by enabling slim industrial designs, easy-to-use connectors and cables, and the ability to transmit multiple protocols and deliver up to 100W of power. The USB Type-C standard's 2.4-mm-high connector plug is significantly smaller than the current 4.5-mm USB Standard-A connector. </p>
<p>
<b>Follow Cypress Online <br>
</b>Join the <a href="http://www.cypress.com/cdc" rel="nofollow" target="_blank">Cypress Developer Community</a>, read our <a href="http://core.cypress.com/blog/" rel="nofollow" target="_blank">Core & Code</a> blog, follow us on <a href="https://twitter.com/cypresssemi" rel="nofollow" target="_blank">Twitter</a>, <a href="https://www.facebook.com/pages/Cypress-Semiconductor-Corporation/616501721698277?ref=hl" rel="nofollow" target="_blank">Facebook</a> and <a href="http://www.linkedin.com/company/cypress-semiconductor" rel="nofollow" target="_blank">LinkedIn</a>, and watch Cypress videos on our <a href="http://www.cypress.com/video-library" rel="nofollow" target="_blank">Video Library</a> or <a href="http://www.youtube.com/user/CypressSemi/featured" rel="nofollow" target="_blank">YouTube</a>.</p>
<p>
<b>About Cypress <br>
</b>Founded in 1982, Cypress is the leader in advanced embedded system solutions for the world's most innovative automotive, industrial, home automation and appliances, consumer electronics and medical products. Cypress' programmable systems-on-chip, general-purpose microcontrollers, analog ICs, wireless and USB-based connectivity solutions and reliable, high-performance memories help engineers design differentiated products and get them to market first. Cypress is committed to providing customers with the best support and engineering resources on the planet enabling innovators and out-of-the-box thinkers to disrupt markets and create new product categories in record time. To learn more, go to <a href="http://www.cypress.com/" rel="nofollow" target="_blank">http://www.cypress.com</a>.</p>
<p>
<i>Cypress and the Cypress logo are registered trademarks and EZ-PD is a trademark of Cypress Semiconductor Corp. USB Type-C™ and USB-C™ are trademarks of the USB Implementers Forum. The terms HDMI and HDMI High-Definition Multimedia Interface, and the HDMI Logo are trademarks or registered trademarks of HDMI Licensing Administrator, Inc. in <span class="xn-location">the United States</span> and other countries. All other trademarks are the property of their owners.</i>
</p>
<p> </p>
<p>SOURCE Cypress Semiconductor Corp.</p>
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<p>CONTACT: Samer Bahou, Cypress PR, (408) 232-4552, samer.bahou@cypress.com <br>
</p>
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