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<HTML>
<HEAD>
<META http-equiv="Content-Type" content="text/html; charset=UTF-8">
<meta content="text/html; charset=utf-8" http-equiv="Content-Type">
<style type="text/css">
.xn-newslines .xn-distributor{
display:none;
}
.xn-newslines .xn-dateline{
display:none;
}
/* /\/\/\/\/\/\/\/\/ CLIENT-SPECIFIC STYLES /\/\/\/\/\/\/\/\/ */
#outlook a{padding: 0;} /* Force Outlook to provide a "view in browser" message */
.ReadMsgBody{width: 100%;} .ExternalClass{width: 100%;} /* Force Hotmail to display emails at full width */
.ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} /* Force Hotmail to display normal line spacing */
body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;} /* Prevent WebKit and Windows mobile changing default text sizes */
table, td{mso-table-lspace: 0pt; mso-table-rspace: 0pt;} /* Remove spacing between tables in Outlook 2007 and up */
img{-ms-interpolation-mode: bicubic;} /* Allow smoother rendering of resized image in Internet Explorer */
/* /\/\/\/\/\/\/\/\/ RESET STYLES /\/\/\/\/\/\/\/\/ */
body{margin: 0; padding: 0;}
img{border: 0; height: auto; line-height: 100%; outline: none; text-decoration: none;}
table{border-collapse: collapse !important;}
body, #bodyTable, #bodyCell{height: 100% !important; margin: 0; padding: 0; width: 100% !important;}
/* /\/\/\/\/\/\/\/\/ TEMPLATE STYLES /\/\/\/\/\/\/\/\/ */
/* ========== Page Styles ========== */
#bodyCell{padding: 20px;}
#templateContainer{
width: 600px;
background-color: #ffffff;
}
/**
* @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
* @theme page
*/
body, #bodyTable{
background-color: #DEE0E2;
}
/**
* @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
* @theme page
*/
#bodyCell{
border-top: 4px solid #BBBBBB;
}
/**
* @tip Set the border for your email.
*/
#templateContainer{
border: 1px solid #BBBBBB;
}
/**
* @tip Set the styling for all first-level headings in your emails. These should be the largest of your headings.
* @style heading 1
*/
h1{
color: #404040 !important;
display: block;
font-family: Helvetica;
font-size: 26px;
font-style: normal;
font-weight: bold;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all second-level headings in your emails.
* @style heading 2
*/
h2{
color: #404040 !important;
display: block;
font-family: Helvetica;
font-size: 20px;
font-style: normal;
font-weight: bold;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all third-level headings in your emails.
* @style heading 3
*/
h3{
color: #3d98c6 !important;
display: block;
font-family: Helvetica;
font-size: 16px;
font-weight: normal;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
/**
* @tip Set the styling for all fourth-level headings in your emails. These should be the smallest of your headings.
* @style heading 4
*/
h4{
color: #808080 !important;
display: block;
font-family: Helvetica;
font-size: 14px;
font-weight: normal;
line-height: 100%;
letter-spacing: normal;
margin-top: 0;
margin-right: 0;
margin-bottom: 10px;
margin-left: 0;
text-align: left;
}
h4.subtitle {
color: #808080 !important;
font-size: 14px;
}
/* ========== Header Styles ========== */
/**
* @tip Set the background color and bottom border for your email's preheader area.
* @theme header
*/
#templatePreheader{
background-color: #F4F4F4;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's preheader text. Choose a size and color that is easy to read.
*/
.preheaderContent{
color: #808080;
font-family: Helvetica;
font-size: 10px;
line-height: 125%;
text-align: left;
}
/**
* @tip Set the styling for your email's preheader links. Choose a color that helps them stand out from your text.
*/
.preheaderContent a:link, .preheaderContent a:visited, /* Yahoo! Mail Override */ .preheaderContent a .yshortcuts /* Yahoo! Mail Override */{
color: #606060;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the background color and borders for your email's header area.
* @theme header
*/
#templateHeader{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's header text. Choose a size and color that is easy to read.
*/
.headerContent{
color: #505050;
font-family: Helvetica;
font-size: 20px;
font-weight: bold;
line-height: 100%;
padding-top: 0;
padding-right: 0;
padding-bottom: 0;
padding-left: 0;
text-align: left;
vertical-align: middle;
}
/**
* @tip Set the styling for your email's header links. Choose a color that helps them stand out from your text.
*/
.headerContent a:link, .headerContent a:visited, /* Yahoo! Mail Override */ .headerContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
#headerImage{
height: auto;
max-width: 600px;
}
#socialShare img {
margin-right: 3px;
}
/* ========== Body Styles ========== */
/**
* @tip Set the background color and borders for your email's body area.
*/
#templateBody{
background-color: #FFFFFF;
border-top: 1px solid #FFFFFF;
/*border-bottom: 1px solid #CCCCCC;*/
}
/**
* @tip Set the styling for your email's main content text. Choose a size and color that is easy to read.
* @theme main
*/
.bodyContent{
color: #505050;
font-family: Helvetica;
font-size: 16px;
line-height: 150%;
padding-top: 20px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's main content links. Choose a color that helps them stand out from your text.
*/
.bodyContent a:link, .bodyContent a:visited, /* Yahoo! Mail Override */ .bodyContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
.bodyContent img{
display: inline;
height: auto;
max-width: 560px;
}
/**
* @tip Set the background color and border for your email's data table.
*/
.templateDataTable{
background-color: #FFFFFF;
}
.templateDataTable a:link {
text-decoration: none;
color: #3d98c6;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableHeading{
/*background-color: #E7F1FC;*/
color: #336699;
font-family: Helvetica;
font-size: 14px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
color: #FFFFFF;
font-weight: bold;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableContent{
border-top: 1px solid #DDDDDD;
border-bottom: 0;
color: #404040;
font-family: Helvetica;
font-size: 12px;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/* ========== Column Styles ========== */
.templateColumnContainer{width: 200px;}
/**
* @tip Set the background color and borders for your email's column area.
*/
#templateColumns{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
border-bottom: 1px solid #CCCCCC;
}
/**
* @tip Set the styling for your email's left column content text. Choose a size and color that is easy to read.
*/
.leftColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's left column content links. Choose a color that helps them stand out from your text.
*/
.leftColumnContent a:link, .leftColumnContent a:visited, /* Yahoo! Mail Override */ .leftColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the styling for your email's center column content text. Choose a size and color that is easy to read.
*/
.centerColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's center column content links. Choose a color that helps them stand out from your text.
*/
.centerColumnContent a:link, .centerColumnContent a:visited, /* Yahoo! Mail Override */ .centerColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
/**
* @tip Set the styling for your email's right column content text. Choose a size and color that is easy to read.
*/
.rightColumnContent{
color: #505050;
font-family: Helvetica;
font-size: 14px;
line-height: 150%;
padding-top: 0;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
/**
* @tip Set the styling for your email's right column content links. Choose a color that helps them stand out from your text.
*/
.rightColumnContent a:link, .rightColumnContent a:visited, /* Yahoo! Mail Override */ .rightColumnContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: normal;
text-decoration: underline;
}
.leftColumnContent img, .rightColumnContent img{
display: inline;
height: auto;
max-width: 260px;
}
/* ========== Footer Styles ========== */
/**
* @tip Set the background color and borders for your email's footer area.
* @theme footer
*/
#templateFooter{
background-color: #F4F4F4;
border-top: 1px solid #FFFFFF;
}
/**
* @tip Set the styling for your email's footer text. Choose a size and color that is easy to read.
* @theme footer
*/
.footerContent{
color: #808080;
font-family: Helvetica;
font-size: 10px;
line-height: 150%;
padding-top: 20px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
text-align: left;
}
.footerContent.social, .footerContent.social h4 {
text-align: center;
}
.footerContent.social a {
margin: 0 10px;
}
/**
* @tip Set the styling for your email's footer links. Choose a color that helps them stand out from your text.
*/
.footerContent a:link, .footerContent a:visited, /* Yahoo! Mail Override */ .footerContent a .yshortcuts, .footerContent a span /* Yahoo! Mail Override */{
color: #606060;
font-weight: normal;
text-decoration: underline;
}
/* /\/\/\/\/\/\/\/\/ MOBILE STYLES /\/\/\/\/\/\/\/\/ */
@media only screen and (max-width: 480px){
/* /\/\/\/\/\/\/ CLIENT-SPECIFIC MOBILE STYLES /\/\/\/\/\/\/ */
body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: none !important;} /* Prevent Webkit platforms from changing default text sizes */
body{width: 100% !important; min-width: 100% !important;} /* Prevent iOS Mail from adding padding to the body */
/* /\/\/\/\/\/\/ MOBILE RESET STYLES /\/\/\/\/\/\/ */
#bodyCell{padding: 10px !important;}
/* /\/\/\/\/\/\/ MOBILE TEMPLATE STYLES /\/\/\/\/\/\/ */
/* ======== Page Styles ======== */
/**
* @tip Make the template fluid for portrait or landscape view adaptability. If a fluid layout doesn't work for you, set the width to 300px instead.
*/
#templateContainer{
max-width: 600px !important;
width: 100% !important;
}
/**
* @tip Make the first-level headings larger in size for better readability on small screens.
*/
h1{
font-size: 24px !important;
line-height: 100% !important;
}
/**
* @tip Make the second-level headings larger in size for better readability on small screens.
*/
h2{
font-size: 20px !important;
line-height: 100% !important;
}
/**
* @tip Make the third-level headings larger in size for better readability on small screens.
*/
h3{
font-size: 18px !important;
line-height: 100% !important;
}
/**
* @tip Make the fourth-level headings larger in size for better readability on small screens.
*/
h4{
font-size: 16px !important;
line-height: 100% !important;
}
/* ======== Header Styles ======== */
#templatePreheader{display: none !important;} /* Hide the template preheader to save space */
/**
* @tip Make the main header image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
*/
#headerImage{
height: auto !important;
max-width: 600px !important;
width: 100% !important;
}
/**
* @tip Make the header content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.headerContent{
font-size: 20px !important;
line-height: 125% !important;
}
/* ======== Body Styles ======== */
/**
* @tip Make the body content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.bodyContent{
font-size: 18px !important;
line-height: 125% !important;
}
.templateDataTableContainer {
background-color: #ffffff;
}
/**
* @tip Set the background color and border for your email's data table.
*/
.templateDataTable{
background-color: #FFFFFF;
border: 1px solid #DDDDDD;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableHeading{
background-color: #D8E2EA;
color: #336699;
font-family: Helvetica;
font-size: 14px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/**
* @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
*/
.dataTableContent{
border-top: 1px solid #DDDDDD;
border-bottom: 0;
color: #202020;
font-family: Helvetica;
font-size: 12px;
font-weight: bold;
line-height: 150%;
text-align: left;
}
/**
* @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
*/
.dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
color: #3d98c6;
font-weight: bold;
}
/* ======== Column Styles ======== */
.templateColumnContainer{display: block !important; width: 100% !important;}
/**
* @tip Make the column image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
*/
.columnImage{
height: auto !important;
max-width: 480px !important;
width: 100% !important;
}
/**
* @tip Make the left column content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.leftColumnContent{
font-size: 16px !important;
line-height: 125% !important;
}
/**
* @tip Make the center column content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.centerColumnContent{
font-size: 16px !important;
line-height: 125% !important;
}
/**
* @tip Make the right column content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
*/
.rightColumnContent{
font-size: 16px !important;
line-height: 125% !important;
}
/* ======== Footer Styles ======== */
/**
* @tip Make the body content text larger in size for better readability on small screens.
*/
.footerContent{
font-size: 14px !important;
line-height: 115% !important;
}
.footerContent a {
display:block !important;
} /* Place footer social and utility links on their own lines, for easier access */
.footerContent.social a {
display: inline-block !important;
}
}
</style>
</HEAD>
<body leftmargin="0" marginheight="0" marginwidth="0" offset="0" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;margin: 0;padding: 0;background-color: #DEE0E2;height: 100% !important;width: 100% !important;" topmargin="0">
<center>
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<td align="center" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;" valign="top">
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<tr>
<td class="bodyContent" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;mso-table-lspace: 0pt;mso-table-rspace: 0pt;color: #505050;font-family: Helvetica;font-size: 16px;line-height: 150%;padding-top: 20px;padding-right: 20px;padding-bottom: 20px;padding-left: 20px;text-align: left;" valign="top">
<h1 style="display: block;font-family: Helvetica;font-size: 26px;font-style: normal;font-weight: bold;line-height: 100%;letter-spacing: normal;margin-top: 0;margin-right: 0;margin-bottom: 10px;margin-left: 0;text-align: left;color: #404040 !important;">Tech Profile</h1>
<h4 style="display: block;font-family: Helvetica;font-size: 14px;font-weight: normal;line-height: 100%;letter-spacing: normal;margin-top: 0;margin-right: 0;margin-bottom: 10px;margin-left: 0;text-align: left;color: #808080 !important;">Username: <a href="https://prnmedia.prnewswire.com/profile/?action=editProfile" style="-webkit-text-size-adjust: 100%;-ms-text-size-adjust: 100%;color: #3d98c6;font-weight: normal;text-decoration: underline;" target="_blank">aronschatz / edit profile</a>
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<style type="text/css">
/* Style Definitions */
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font-size:8pt;
font-family:"Arial";
color:black;
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<div xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/" class="xn-newslines">
<h1 class="xn-hedline">Outsmart, Outweigh and Outwin with The Actxa Sense Smart Scale</h1>
<p class="xn-distributor">PR Newswire</p>
<p class="xn-dateline">SINGAPORE, Feb. 21, 2017</p>
</div>
<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">
<p>
<span class="xn-location">SINGAPORE</span>, <span class="xn-chron">Feb. 21, 2017</span> /PRNewswire/ -- Actxa, <span class="xn-location">Singapore's</span> smart wearables provider<span id="spanHghlt25e4">,</span> has launched the Sense Smart Scale, an intuitive digital body fat analyser designed to help the world register a fitter, healthier lifestyle.</p>
<p>The Body Mass Index (BMI) is widely regarded as the quickest way to measure obesity -- not just a weighty issue in other nations, but here in <span class="xn-location">Singapore</span> as well. BMI measures the relationship between a person's weight and height, where the higher the reading, the higher the amount of fat in the body. The World Health Organization classifies a <span id="spanHghlt9127">healthy</span> reading between 18.5 and 24.99. However, according to a <span class="xn-chron">2 April 2016</span> report by The Lancet journal<span id="spanHghlta872">[1]</span>, the number of people globally with a BMI over 30 stands at 641 million in 2014, a sharp rise from 105 million in 1975. </p>
<p>In addition, because Asians, including Singaporeans, generally register higher percentages of body fat as opposed to Caucasians, local BMI benchmarks have been revised accordingly, where a reading of 27.5 kg/m2 or more represents a high risk for cardiovascular diseases and diabetes. The latter in particular, has become one of the biggest drains on <span class="xn-location">Singapore's</span> healthcare system -- about 400,000<span id="spanHghltb2d5">[2]</span> have been diagnosed with the disease locally as of 2016. </p>
<p>While studies show that Type 1 diabetes is strongly linked to genetics<span id="spanHghltfb21">[3]</span> and incurable<span id="spanHghlt3cec">[4]</span>, Type 2 diabetes can be managed through lifestyle changes<span id="spanHghlt1740">[5]</span> such as diet, exercise and medication. In a Straits Times article dated <span class="xn-chron">8 April 2016</span>, Professor <span class="xn-person">George Dailey</span><span id="spanHghltc07d">[6]</span>, who is based in the Diabetics & Endocrinology division at Scripps Clinic, <span class="xn-location">California</span>, shared that with proper weight management, pre-diabetics who lost five to seven percent of body weight and increased their exercise regime could halve the rate of progression from pre-diabetes to diabetes. </p>
<p>With a possibility of one million Singaporean residents plagued by diabetes by 2050, the Ministry of Health declared the launch of War on Diabetes<span id="spanHghlt7728">[2]</span> in April last year. Speaking on his ministry's budget in Parliament on 13 April, Minister for Health, Mr Gan <span class="xn-person">Kim Yong</span> outlined three key prongs in this fight against diabetes, one of which included promoting a healthier lifestyle and encouraging more to exercise. </p>
<p>Still, BMI might not be the most accurate gauge of personal health, as challenged by two medical professors from the <span class="xn-org">University of Pennsylvania</span><span id="spanHghltee88">[7]</span>, who argued that "there is an urgent need for accurate, practical and affordable tools to measure fat and skeletal muscle, and biomarkers that can better predict the risks of diseases and mortality". BMI in addition is not a recommended method for athletes, since individuals with muscular builds can lead to inaccurate readings. A typical scale also does not show other vital information, such as how much lean muscle you have -- data that explains your body's metabolism and calorie-burning ability.</p>
<p>
<b><u>Track Your Health In Confidence</u></b>
</p>
<p>Now you can take control of your journey to better health with the Actxa Sense Smart Scale, which on top of your BMI measurement, also helps to determine your lean muscle mass bone mass, and body fat percentage. More than just a telling sign of how well we fit into clothes, a body fat analyser could also point to possible future health problems. Based on these results, the smart machine then recommends the daily calorie intake required to maintain your current weight, thus helping users better understand what their body needs more or less of. </p>
<p>In one step, the body fat analyser records data and syncs seamlessly through a smartphone with the Actxa App, where users can monitor body composition charts and progress over time. Accurate readings are obtained through bioelectrical impedance analysis, where a weak electrical current passes through your body. The technology is safe, toxic-free and non-invasive. </p>
<p>Those who are serious about their health and fitness will additionally benefit from fitness trackers: Actxa Swift and Swfit+. Working like a daily fitness buddy, the pedometers monitor your everyday health, fitness levels, and even sleep quality to help achieve a more balanced lifestyle. Upon reaching home -- like a two-step approach -- simply step onto the Sense Smart Scale and allow the body fat analyser to work, while simultaneously checking in on your smart fitness band. These two devices work in tandem to allow both individuals -- and now families -- to journey to better health together, as the Sense Smart Scale supports up to eight different profiles. An intuitive system automatically identifies its users, which makes it unnecessary to manually reset data or select profiles when taking measurements. Using the Actxa Sense Smart Scale is as easy as stepping on, and off.</p>
<p>"Actxa is proud to have played a part in putting fitness and activity trackers into the hands of as many people possible, in support of the National Steps Challenge™. The launch of the Smart Sense completes the tools needed to track fitness goals, and so inspiring more Singaporeans to lead active and healthier lives," said <span class="xn-person">Joel Chin</span>, CEO of Actxa.</p>
<p></p>
<p>The Actxa Sense Smart Scale retails for <span class="xn-money">$129</span> at <span id="spanHghlted7a">Actxa's</span> list of recognised retail partners, located island wide. For more information, log on to <a href="http://www.actxa.com/sense" rel="nofollow" target="_blank">http://www.actxa.com/sense</a>.</p>
<p>
<b><i>About ACTXA</i></b>
</p>
<p>The Actxa team was formed in 2015, steered by a team passionate to design, develop and deliver the latest technologies packed into fitness wearables that are not only affordable, but also fun to use and aesthetically right on point. That same year, Actxa became the appointed supplier of the steps tracker for the inaugural National Steps Challenge™. Leading up to the anticipated launch of Season 2 on <span class="xn-chron">1 October 2016</span>, Actxa was again chosen as the appointed supplier of steps tracker, in addition to being the official tech partner of the event. </p>
<p>Truly, our company's tagline to 'Mind Your Fitness' speaks of our single motivation to empower customers to embark on healthy lifestyles, through our range of innovative products such as activity trackers and a smart scale that are easily connected via a smart app -- all platforms powered by our experience in technology and biomechanics. </p>
<p>
<b>For further information, please contact: </b>
</p>
<p>
<span class="xn-person">Marcus Soo</span>
<br>Tel: <span id="spanHghltd0c2">+65-8765-0366</span> <br>Email: <a href="mailto:marcus@actxa.com" rel="nofollow" target="_blank">marcus@actxa.com</a>
<br>Website: <a href="http://www.actxa.com/" rel="nofollow" target="_blank">http://www.actxa.com</a>
</p>
<p>
<b>Actxa Swift+ Media Kit</b>
<br>Download here: <a href="http://www.actxa.com/sg/sense-media-kit" rel="nofollow" target="_blank">http://www.actxa.com/sg/sense-media-kit</a>
</p>
<p>REFERENCES </p>
<div>
<table border="0" cellpadding="0" cellspacing="0" class="prnbcc" id="convertedTablee445">
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[1] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">NCD Risk Factor Collaboration, "Trends in adult body-mass index in 200 countries from 1975 to 2014: a pooled analysis of 1698 population-based measurement studies with 19·2 million participants," <i>The Lancet</i> Volume 387, No. 10026, p1377–1396, 2 April 2016, <a class="prnews_a" href="http://www.thelancet.com/pdfs/journals/lancet/PIIS0140-6736(16)30054-X.pdf" rel="nofollow" target="_blank">http://www.thelancet.com/pdfs/journals/lancet/PIIS0140-6736(16)30054-X.pdf</a>.</span>
</p>
</td>
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<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[2] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Mr Gan Kim Yong, "Speech by Mr Gan Kim Yong, Minister for Health, at the Opening Ceremony of World Diabetes Day Singapore 2016, 13 November 2016," <br>
<a class="prnews_a" href="https://www.moh.gov.sg/content/moh_web/home/pressRoom/speeches_d/2016/speech-by-mr-gan-kim-yong--minister-for-health--at-the-opening-c0.html" rel="nofollow" target="_blank">https://www.moh.gov.sg/content/moh_web/home/pressRoom/speeches_d/2016/speech-by-mr-gan-kim-yong--minister-for-health--at-the-opening-c0.html</a>.</span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[3] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Joslin Diabetes Center, "Genetics & Diabetes: What's Your Risk?" <a class="prnews_a" href="http://www.joslin.org/info/genetics_and_diabetes.html" rel="nofollow" target="_blank">http://www.joslin.org/info/genetics_and_diabetes.html</a>.</span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[4] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Mayo Clinic Staff, "Diseases and Conditions: Type 1 Diabetes," Mayo Clinic, <a class="prnews_a" href="http://www.mayoclinic.org/diseases-conditions/type-1-diabetes/basics/definition/con-20019573" rel="nofollow" target="_blank">http://www.mayoclinic.org/diseases-conditions/type-1-diabetes/basics/definition/con-20019573</a>.</span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[5] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">The Diabetic Society of Singapore, "Resources: What Is Diabetes?" <br>
<a class="prnews_a" href="http://www.diabetes.org.sg/resources.html" rel="nofollow" target="_blank">http://www.diabetes.org.sg/resources.html</a>.</span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[6] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Jessie Lim, "The Straits Times: Singapore is No. 2 nation with most diabetics: 5 things about diabetes," The Straits Times, <a class="prnews_a" href="http://www.straitstimes.com/singapore/singapore-is-no-2-nation-with-most-diabetics-5-things-about-diabetes" rel="nofollow" target="_blank">http://www.straitstimes.com/singapore/singapore-is-no-2-nation-with-most-diabetics-5-things-about-diabetes</a>. </span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[7] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Penn Medicine News, "Obesity/Mortality Paradox Demonstrates Urgent Need for More Refined Metabolic Measures," Penn Medicine, <a class="prnews_a" href="https://www.pennmedicine.org/news/news-releases/2013/august/obesitymortality-paradox-demon" rel="nofollow" target="_blank">https://www.pennmedicine.org/news/news-releases/2013/august/obesitymortality-paradox-demon</a>.</span>
</p>
</td>
</tr>
</table>
</div>
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<br>
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<h1 class="xn-hedline">Outsmart, Outweigh and Outwin with The Actxa Sense Smart Scale</h1>
<p class="xn-distributor">PR Newswire</p>
<p class="xn-dateline">SINGAPORE, Feb. 21, 2017</p>
</div>
<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">
<p>
<span class="xn-location">SINGAPORE</span>, <span class="xn-chron">Feb. 21, 2017</span> /PRNewswire/ -- Actxa, <span class="xn-location">Singapore's</span> smart wearables provider<span id="spanHghlt25e4">,</span> has launched the Sense Smart Scale, an intuitive digital body fat analyser designed to help the world register a fitter, healthier lifestyle.</p>
<p>The Body Mass Index (BMI) is widely regarded as the quickest way to measure obesity -- not just a weighty issue in other nations, but here in <span class="xn-location">Singapore</span> as well. BMI measures the relationship between a person's weight and height, where the higher the reading, the higher the amount of fat in the body. The World Health Organization classifies a <span id="spanHghlt9127">healthy</span> reading between 18.5 and 24.99. However, according to a <span class="xn-chron">2 April 2016</span> report by The Lancet journal<span id="spanHghlta872">[1]</span>, the number of people globally with a BMI over 30 stands at 641 million in 2014, a sharp rise from 105 million in 1975. </p>
<p>In addition, because Asians, including Singaporeans, generally register higher percentages of body fat as opposed to Caucasians, local BMI benchmarks have been revised accordingly, where a reading of 27.5 kg/m2 or more represents a high risk for cardiovascular diseases and diabetes. The latter in particular, has become one of the biggest drains on <span class="xn-location">Singapore's</span> healthcare system -- about 400,000<span id="spanHghltb2d5">[2]</span> have been diagnosed with the disease locally as of 2016. </p>
<p>While studies show that Type 1 diabetes is strongly linked to genetics<span id="spanHghltfb21">[3]</span> and incurable<span id="spanHghlt3cec">[4]</span>, Type 2 diabetes can be managed through lifestyle changes<span id="spanHghlt1740">[5]</span> such as diet, exercise and medication. In a Straits Times article dated <span class="xn-chron">8 April 2016</span>, Professor <span class="xn-person">George Dailey</span><span id="spanHghltc07d">[6]</span>, who is based in the Diabetics & Endocrinology division at Scripps Clinic, <span class="xn-location">California</span>, shared that with proper weight management, pre-diabetics who lost five to seven percent of body weight and increased their exercise regime could halve the rate of progression from pre-diabetes to diabetes. </p>
<p>With a possibility of one million Singaporean residents plagued by diabetes by 2050, the Ministry of Health declared the launch of War on Diabetes<span id="spanHghlt7728">[2]</span> in April last year. Speaking on his ministry's budget in Parliament on 13 April, Minister for Health, Mr Gan <span class="xn-person">Kim Yong</span> outlined three key prongs in this fight against diabetes, one of which included promoting a healthier lifestyle and encouraging more to exercise. </p>
<p>Still, BMI might not be the most accurate gauge of personal health, as challenged by two medical professors from the <span class="xn-org">University of Pennsylvania</span><span id="spanHghltee88">[7]</span>, who argued that "there is an urgent need for accurate, practical and affordable tools to measure fat and skeletal muscle, and biomarkers that can better predict the risks of diseases and mortality". BMI in addition is not a recommended method for athletes, since individuals with muscular builds can lead to inaccurate readings. A typical scale also does not show other vital information, such as how much lean muscle you have -- data that explains your body's metabolism and calorie-burning ability.</p>
<p>
<b><u>Track Your Health In Confidence</u></b>
</p>
<p>Now you can take control of your journey to better health with the Actxa Sense Smart Scale, which on top of your BMI measurement, also helps to determine your lean muscle mass bone mass, and body fat percentage. More than just a telling sign of how well we fit into clothes, a body fat analyser could also point to possible future health problems. Based on these results, the smart machine then recommends the daily calorie intake required to maintain your current weight, thus helping users better understand what their body needs more or less of. </p>
<p>In one step, the body fat analyser records data and syncs seamlessly through a smartphone with the Actxa App, where users can monitor body composition charts and progress over time. Accurate readings are obtained through bioelectrical impedance analysis, where a weak electrical current passes through your body. The technology is safe, toxic-free and non-invasive. </p>
<p>Those who are serious about their health and fitness will additionally benefit from fitness trackers: Actxa Swift and Swfit+. Working like a daily fitness buddy, the pedometers monitor your everyday health, fitness levels, and even sleep quality to help achieve a more balanced lifestyle. Upon reaching home -- like a two-step approach -- simply step onto the Sense Smart Scale and allow the body fat analyser to work, while simultaneously checking in on your smart fitness band. These two devices work in tandem to allow both individuals -- and now families -- to journey to better health together, as the Sense Smart Scale supports up to eight different profiles. An intuitive system automatically identifies its users, which makes it unnecessary to manually reset data or select profiles when taking measurements. Using the Actxa Sense Smart Scale is as easy as stepping on, and off.</p>
<p>"Actxa is proud to have played a part in putting fitness and activity trackers into the hands of as many people possible, in support of the National Steps Challenge™. The launch of the Smart Sense completes the tools needed to track fitness goals, and so inspiring more Singaporeans to lead active and healthier lives," said <span class="xn-person">Joel Chin</span>, CEO of Actxa.</p>
<p></p>
<p>The Actxa Sense Smart Scale retails for <span class="xn-money">$129</span> at <span id="spanHghlted7a">Actxa's</span> list of recognised retail partners, located island wide. For more information, log on to <a href="http://www.actxa.com/sense" rel="nofollow" target="_blank">http://www.actxa.com/sense</a>.</p>
<p>
<b><i>About ACTXA</i></b>
</p>
<p>The Actxa team was formed in 2015, steered by a team passionate to design, develop and deliver the latest technologies packed into fitness wearables that are not only affordable, but also fun to use and aesthetically right on point. That same year, Actxa became the appointed supplier of the steps tracker for the inaugural National Steps Challenge™. Leading up to the anticipated launch of Season 2 on <span class="xn-chron">1 October 2016</span>, Actxa was again chosen as the appointed supplier of steps tracker, in addition to being the official tech partner of the event. </p>
<p>Truly, our company's tagline to 'Mind Your Fitness' speaks of our single motivation to empower customers to embark on healthy lifestyles, through our range of innovative products such as activity trackers and a smart scale that are easily connected via a smart app -- all platforms powered by our experience in technology and biomechanics. </p>
<p>
<b>For further information, please contact: </b>
</p>
<p>
<span class="xn-person">Marcus Soo</span>
<br>Tel: <span id="spanHghltd0c2">+65-8765-0366</span> <br>Email: <a href="mailto:marcus@actxa.com" rel="nofollow" target="_blank">marcus@actxa.com</a>
<br>Website: <a href="http://www.actxa.com/" rel="nofollow" target="_blank">http://www.actxa.com</a>
</p>
<p>
<b>Actxa Swift+ Media Kit</b>
<br>Download here: <a href="http://www.actxa.com/sg/sense-media-kit" rel="nofollow" target="_blank">http://www.actxa.com/sg/sense-media-kit</a>
</p>
<p>REFERENCES </p>
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<span class="prnews_span">[1] </span>
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<span class="prnews_span">NCD Risk Factor Collaboration, "Trends in adult body-mass index in 200 countries from 1975 to 2014: a pooled analysis of 1698 population-based measurement studies with 19·2 million participants," <i>The Lancet</i> Volume 387, No. 10026, p1377–1396, 2 April 2016, <a class="prnews_a" href="http://www.thelancet.com/pdfs/journals/lancet/PIIS0140-6736(16)30054-X.pdf" rel="nofollow" target="_blank">http://www.thelancet.com/pdfs/journals/lancet/PIIS0140-6736(16)30054-X.pdf</a>.</span>
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<span class="prnews_span">[2] </span>
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<span class="prnews_span">Mr Gan Kim Yong, "Speech by Mr Gan Kim Yong, Minister for Health, at the Opening Ceremony of World Diabetes Day Singapore 2016, 13 November 2016," <br>
<a class="prnews_a" href="https://www.moh.gov.sg/content/moh_web/home/pressRoom/speeches_d/2016/speech-by-mr-gan-kim-yong--minister-for-health--at-the-opening-c0.html" rel="nofollow" target="_blank">https://www.moh.gov.sg/content/moh_web/home/pressRoom/speeches_d/2016/speech-by-mr-gan-kim-yong--minister-for-health--at-the-opening-c0.html</a>.</span>
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<span class="prnews_span">Joslin Diabetes Center, "Genetics & Diabetes: What's Your Risk?" <a class="prnews_a" href="http://www.joslin.org/info/genetics_and_diabetes.html" rel="nofollow" target="_blank">http://www.joslin.org/info/genetics_and_diabetes.html</a>.</span>
</p>
</td>
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<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[4] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Mayo Clinic Staff, "Diseases and Conditions: Type 1 Diabetes," Mayo Clinic, <a class="prnews_a" href="http://www.mayoclinic.org/diseases-conditions/type-1-diabetes/basics/definition/con-20019573" rel="nofollow" target="_blank">http://www.mayoclinic.org/diseases-conditions/type-1-diabetes/basics/definition/con-20019573</a>.</span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[5] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">The Diabetic Society of Singapore, "Resources: What Is Diabetes?" <br>
<a class="prnews_a" href="http://www.diabetes.org.sg/resources.html" rel="nofollow" target="_blank">http://www.diabetes.org.sg/resources.html</a>.</span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[6] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Jessie Lim, "The Straits Times: Singapore is No. 2 nation with most diabetics: 5 things about diabetes," The Straits Times, <a class="prnews_a" href="http://www.straitstimes.com/singapore/singapore-is-no-2-nation-with-most-diabetics-5-things-about-diabetes" rel="nofollow" target="_blank">http://www.straitstimes.com/singapore/singapore-is-no-2-nation-with-most-diabetics-5-things-about-diabetes</a>. </span>
</p>
</td>
</tr>
<tr>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">[7] </span>
</p>
</td>
<td class="prngen2">
<p class="prnews_p">
<span class="prnews_span">Penn Medicine News, "Obesity/Mortality Paradox Demonstrates Urgent Need for More Refined Metabolic Measures," Penn Medicine, <a class="prnews_a" href="https://www.pennmedicine.org/news/news-releases/2013/august/obesitymortality-paradox-demon" rel="nofollow" target="_blank">https://www.pennmedicine.org/news/news-releases/2013/august/obesitymortality-paradox-demon</a>.</span>
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